+35% YoY increase in giving downstream through the end of the fiscal year
Moody Bible Institute’s Transformative Year-End Campaign
Faith-based, Analytics & Insights, GivingDNA
In partnership with Allegiance Group + Pursuant (AGP), the Moody Bible Institute launched a transformative year-end campaign to maximize donor potential and elevate its fundraising efforts. With the innovative GivingDNA platform, it aimed to identify and engage donors who were poised to increase their giving levels.
$350,000 raised for 2023 matching gift challenge
A Match Challenge Sparks Increased Engagement and Gifts
Faith-based, Strategy & Planning
In partnership with Allegiance Group + Pursuant, this global faith-based client inspired generous donors with a strategic match challenge that doubled their fundraising goal, sparking unprecedented engagement and supporting a powerful milestone year of outreach.
$500,000 endowment pledge
Uncover Major Gifts Prospects Effortlessly
Faith-based, Analytics & Insights, Strategy & Planning, GivingDNA
Allegiance Group + Pursuant + GivingDNA Team helps the Lutheran Hour Ministries secure major gifts through smart segmentation.
181% Increase in total dollars raised YOY
The Washington National Cathedral’s Giving Tuesday Campaign
Faith-based, Digital Marketing
Giving Tuesday email using matching gift and new messaging succeeded in creating a distinct connection with first-time donors. increasing the number of gifts and dollars raised.
102% Higher-than-projected gift average
Advancing Donor Loyalty
Faith-based, Digital Marketing, Direct Mail, Loyalty & Incentives
Since beginning their investment in donor loyalty, the Cathedral has been able to celebrate positive growth across all KPIs:
25% Year-over-year revenue increase from direct mail
Growing Revenue Through Direct Mail
Faith-based, Direct Mail
Elevating the direct mail program with compelling creative, strategic testing, personalization, and segmentation increased direct mail revenue by 25%.