Segmentation and mail list management leads to more effective and targeted campaigns.
LEE HEALTH FOUNDATION
Foundations, Direct Mail
Lee Health sees major improvements from partnering with Allegiance Group.
Erie City Mission experiences smooth transition to Allegiance Group.
Erie City Mission continues to realize success with Allegiance Group
Human Services, Digital Marketing
Allegiance provides critical support in securing long-term supporters.
6% Increase in Retention
How MemberCards can engage and retain donors for your nonprofit
Loyalty & Incentives
Proven benefits from our MemberCard loyalty and incentive program can build stronger relationships between your donors and your organization.
Alabama Public Television sees a 130% ROI in first Outbound Texting Campaign
Public Media, Digital Marketing
104% Increase in Donations
Georgia Mountain Food Bank
Food Banks, Strategy & Planning
86% positive feedback on content
American Physical Therapy Association
Professional Associations, Analytics & Insights, UX & Visual Design, Website Development
APTA came to Allegiance for a full redesign including digital strategy, content and messaging work, information architecture, wireframes, and development.
737% ROI from paid search advertising
Chesapeake Bay Foundation
Environment, Digital Marketing, Facebook Ads, Google Ads
Since 2018, Allegiance Group has been working with the Chesapeake Bay Foundation (CBF) to strategically grow its digital fundraising program in support of its mission to Save the Bay®.
67,000 Teens moved to action with mobile marketing
Disease and Health, Website Development, Drupal, Mobile Commons
truth collaborated with Allegiance on a multi-step, SMS, email, and social messaging program called “Not Happy or Healthy," to bring attention to the issue of tobacco sales in Walgreens pharmacies and to foster action for a petition to ban tobacco sales in Walgreens and other pharmacies.
173% MORE GIFTS THAN IN PREVIOUS YEAR'S CAMPAIGN
Chattanooga Area Food Bank
Food Banks, Direct Mail, Strategy & Planning
Better campaigns and collateral mean better results. Improved targeting, content personalization, and improved design allowed CAFB to appeal more to recipients and stand out in Tennessee and Georgia.
156% Increase in gross revenue
Free Library of Philadelphia
Nonprofits, Digital Marketing, Strategy & Planning
The integrated Year-End Match email campaign is historically the strongest performing digital campaign of the fiscal year. We wanted to make it even better.
1,383% More email signups
Food Allergy Research & Education Website Redesign
Disease and Health, UX & Visual Design, Website Development, Drupal
From user journeys to content strategy, Food Allergy Research & Education (FARE) redesigned their website to better serve their passionate audience: people with food allergies and their support systems.
Analytics provided a 360-degree view of users across web properties
American Occupational Therapy Association (AOTA)
Professional Associations, Analytics & Insights, Google Analytics
Allegiance Group used Google Tag Manager to implement Google Analytics across AOTA’s extensive set of web properties, include multiple domains and subdomains.