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Type of Work
    Segmentation and mail list management leads to more effective and targeted campaigns.
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    LEE HEALTH FOUNDATION

    Foundations, Direct Mail
    Lee Health sees major improvements from partnering with Allegiance Group.
    Erie City Mission experiences smooth transition to Allegiance Group.
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    Erie City Mission continues to realize success with Allegiance Group

    Human Services, Digital Marketing
    Allegiance provides critical support in securing long-term supporters.
    6% Increase in Retention
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    How MemberCards can engage and retain donors for your nonprofit

    Loyalty & Incentives
    Proven benefits from our MemberCard loyalty and incentive program can build stronger relationships between your donors and your organization.
    130% ROI
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    Alabama Public Television sees a 130% ROI in first Outbound Texting Campaign

    Public Media, Digital Marketing
    Allegiance helps APT add a successful text messaging series to their spring campaign.
    104% Increase in Donations
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    Georgia Mountain Food Bank

    Food Banks, Strategy & Planning
    With crucial input from Allegiance, GMFB realized substantial and speedy improvements in its marketing efforts.
    86% positive feedback on content
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    American Physical Therapy Association

    Professional Associations, Analytics & Insights, UX & Visual Design, Website Development
    APTA came to Allegiance for a full redesign including digital strategy, content and messaging work, information architecture, wireframes, and development.
    737% ROI from paid search advertising
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    Chesapeake Bay Foundation

    Environment, Digital Marketing, Facebook Ads, Google Ads
    Since 2018, Allegiance Group has been working with the Chesapeake Bay Foundation (CBF) to strategically grow its digital fundraising program in support of its mission to Save the Bay®.
    67,000 Teens moved to action with mobile marketing
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    truth Campaign

    Disease and Health, Website Development, Drupal, Mobile Commons
    truth collaborated with Allegiance on a multi-step, SMS, email, and social messaging program called “Not Happy or Healthy," to bring attention to the issue of tobacco sales in Walgreens pharmacies and to foster action for a petition to ban tobacco sales in Walgreens and other pharmacies.
    173% MORE GIFTS THAN IN PREVIOUS YEAR'S CAMPAIGN
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    Chattanooga Area Food Bank

    Food Banks, Direct Mail, Strategy & Planning
    Better campaigns and collateral mean better results. Improved targeting, content personalization, and improved design allowed CAFB to appeal more to recipients and stand out in Tennessee and Georgia.
    156% Increase in gross revenue
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    Free Library of Philadelphia

    Nonprofits, Digital Marketing, Strategy & Planning
    The integrated Year-End Match email campaign is historically the strongest performing digital campaign of the fiscal year. We wanted to make it even better.
    1,383% More email signups
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    Food Allergy Research & Education Website Redesign

    Disease and Health, UX & Visual Design, Website Development, Drupal
    From user journeys to content strategy, Food Allergy Research & Education (FARE) redesigned their website to better serve their passionate audience: people with food allergies and their support systems.
    Analytics provided a 360-degree view of users across web properties
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    American Occupational Therapy Association (AOTA)

    Professional Associations, Analytics & Insights, Google Analytics
    Allegiance Group used Google Tag Manager to implement Google Analytics across AOTA’s extensive set of web properties, include multiple domains and subdomains.