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    63% Increase in Response Rate
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    The Importance of the Reply Slip

    Public Media, Analytics & Insights, Direct Mail, Strategy & Planning
    Small changes to the reply slip result in a big impact for Valley PBS
    185% ROI
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    Attracting Mid-Level and Major Donors During the Pandemic

    Arts and Culture, Direct Mail
    Brand-new Leadership Annual Giving direct mail appeal sees a 185% return on investment for the Free Library of Philadelphia Foundation.
    100% Increase in Response Rates
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    The Free Library Answers: How Much Acquisition Should They Mail?

    Arts and Culture, Direct Mail
    Data-driven decisions help the Free Library maintain new donor growth while reducing the cost of direct mail acquisition.
    67% Increase in Response Rate
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    Copy & Design Refresh Makes a Big Impact

    Education, Professional Associations, Direct Mail, Strategy & Planning
    Tau Beta Pi reverses declining response rates and revenue in its three annual direct mail campaigns.
    Anderson has been better able to effectively connect with its audience and attract more contributions.
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    Anderson University Partners with Allegiance to Broaden Alumni Engagement Strategy

    Education, Analytics & Insights, Digital Marketing, Direct Mail, Strategy & Planning
    With Allegiance’s combination of nonprofit services, Anderson has been better able to effectively connect with its audience and attract the contributions that are so vital to the stability, growth and development of the university.
    500%+ Increase in new donor count
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    Email Reactivation Campaign and Data Cleanup Yields Incredible Results

    Arts and Culture, Public Media, Digital Marketing
    Data Cleanup and EOY reactivation email campaign yielded outstanding results, significantly outperforming those of the prior year.
    Erie City Mission experiences smooth transition to Allegiance Group.
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    Erie City Mission continues to realize success with Allegiance Group

    Human Services, Digital Marketing
    Allegiance provides critical support in securing long-term supporters.
    6% Increase in Retention
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    How MemberCard Can Engage and Retain Donors for Your Nonprofit

    Loyalty & Incentives
    Proven benefits from our MemberCard loyalty and incentive program can build stronger relationships between your donors and your organization.
    130% ROI
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    Alabama Public Television Outbound Texting Campaign

    Public Media, Digital Marketing
    Allegiance helps APT add a successful text messaging series to their spring campaign.
    104% Increase in Donations
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    Georgia Mountain Food Bank

    Food Banks, Strategy & Planning
    With crucial input from Allegiance, GMFB realized substantial and speedy improvements in its marketing efforts.
    86% positive feedback on content
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    American Physical Therapy Association

    Professional Associations, Analytics & Insights, UX & Visual Design, Website Development
    APTA came to Allegiance for a full redesign including digital strategy, content and messaging work, information architecture, wireframes, and development.
    737% ROI from paid search advertising
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    Digital Fundraising Strategies Increase Growth and Revenue

    Environment, Digital Marketing, Facebook Ads, Google Ads
    Since 2018, Allegiance Group has been working with the Chesapeake Bay Foundation (CBF) to strategically grow its digital fundraising program in support of its mission to Save the Bay®.