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    $1.7m more raised by 9% of the donors to the campaign than they did the previous year
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    Multi-Channel Fundraising Campaign Achieves Transformational Results

    Disease and Health, Human Services, Digital Marketing, Direct Mail, Strategy & Planning
    An integrated direct mail and digital fundraising campaign For Community Health Network Foundation builds awareness and engagement.
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    Using Analytics For Long-Term Success

    Arts and Culture, Loyalty & Incentives, Strategy & Planning
    Analytics tools were used to identify priority groups, improve the donor experience, refine messaging, and build a roadmap for long-term success.
    $42,470 REVENUE GENERATED
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    Strategies For An Annual Giving Program

    Disease and Health, Human Services, Analytics & Insights, Digital Marketing, Strategy & Planning
    Individual giving program using data-driven insights builds momentum for reaching more donors who are passionate about their mission.
    Thousands of fans were added to the database along with behavioral information based on how participants interacted with the campaign.
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    Converting fans into donors for University of Alabama Athletics

    Education, Digital Marketing
    Turnkey solution leveraged the university’s broad-based national support to drive donors and dollars through an interactive marketing campaign known as Plant Your Flag.
    102% Higher-than-projected gift average
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    Advancing Donor Loyalty

    Faith-based, Digital Marketing, Direct Mail, Loyalty & Incentives
    Since beginning their investment in donor loyalty, the Cathedral has been able to celebrate positive growth across all KPIs:
    500%+ Increase in new donor count
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    Email Reactivation Campaign and Data Cleanup Yields Incredible Results

    Arts and Culture, Public Media, Digital Marketing
    Data Cleanup and EOY reactivation email campaign yielded outstanding results, significantly outperforming those of the prior year.
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    Feel-Good Engagement Tactic for Guiding Eyes For The Blind

    Human Services, Digital Marketing
    Interactive Valentine’s Day-themed #GEBPuppyLove campaign drives engagement and identifies social media channels to target for future campaigns.
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    Using Analytics To Maximize Support

    Education, Analytics & Insights
    Dartmouth College Advancement uses relationship mapping to identify high-potential prospects based on connections to current donors.
    Erie City Mission experiences smooth transition to Allegiance Group + Pursuant
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    Erie City Mission continues to realize success with Allegiance Group + Pursuant

    Human Services, Digital Marketing
    Allegiance provides critical support in securing long-term supporters.
    130% ROI
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    Alabama Public Television Outbound Texting Campaign

    Public Media, Digital Marketing
    Allegiance Group + Pursuant helps APT add a successful text messaging series to their spring campaign.
    104% Increase in Donations
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    Georgia Mountain Food Bank

    Food Banks, Strategy & Planning
    With crucial input from Allegiance Group + Pursuant, GMFB realized substantial and speedy improvements in its marketing efforts.
    86% positive feedback on content
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    American Physical Therapy Association

    Professional Associations, Analytics & Insights, UX & Visual Design, Website Development
    APTA came to Allegiance Group + Pursuant for a full redesign including digital strategy, content and messaging work, information architecture, wireframes, and development.