PBS12 and Allegiance partner to build a unique multi-channel program that sets the stage for success.

Data Cleanup and EOY reactivation email campaign yielded outstanding results, significantly outperforming those of the prior year:

Allegiance helps APT add a successful text messaging series to their spring campaign.

When it comes to direct mail acquisition, who and where you mail are even more important than what you mail.

Valley PBS had been incorporating the MemberCard as a benefit of membership for quite a while. This membership benefit had always been part of their new member acquisition efforts, but the station was looking for an opportunity to further boost their direct mail acquisition response rate.

KLRU came to Allegiance Group asking for help in making the most of this year’s “Amplify Austin,” a campaign designed to raise the profiles of and drive donations to more than 600 central Texas charities.

Allegiance leveraged IPTV's actual donor response data and built a list model customized specifically to find prospects most likely to become donors.

Dynamic, less aggressive ask beats longtime control and generates more revenue.

Country Music ads helped drive client calendar year end digital donor growth by nearly 190%!

A program audit resulted in several small but key changes that highlighted a strong case for support and inspired donors to click through and give in a big way.

Allegiance worked with Austin PBS to design and test a direct mail package to promote and maximize a generous matching gift from a couple of longtime supporters.

IPR's Challenge Match package increased the number of gifts from lapsed donors by 65% compared to the prior year.