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    Guide

    Discovering Your Nonprofit’s Unique Value Proposition

    Nonprofits, Strategy & Planning
    Uncover Your Nonprofit's Power: A Step-by-Step Guide to Your Unique Value Proposition!
    Article
    An office worker looking at marketing metrics on a computer, representing the concept of digital marketing for nonprofits.

    Unlock the Secrets of Digital Marketing for Nonprofits

    Nonprofits, Professional Associations, Digital Marketing, Strategy & Planning
    By leveraging digital marketing for nonprofits, organizations can reach new audiences and engage existing donors. Learn the basics in this comprehensive guide.
    Guide

    Fundraising Metrics: AI and Data Analytics

    Nonprofits, Analytics & Insights, Digital Marketing, Strategy & Planning
    How to use AI and data analytics in fundraising, and the key metrics to track as you decide how to grow your nonprofit.
    Article

    Beyond the Reply Device: Redefining Donor Attribution in Today’s Philanthropic Landscape

    Nonprofits, Analytics & Insights
    By striving for clearer attribution, organizations can gain a deeper understanding of their impact and optimize their fundraising strategies in an increasingly fragmented digital age.
    Podcast
    Is Generosity Changing? Challenging Giving Trends with Jeffrey Cain

    Is Generosity Changing? Challenging Giving Trends with Jeffrey Cain

    Nonprofits, Strategy & Planning
    Giving USA's 2023 report on Charitable Giving, a cornerstone in tracking philanthropic trends, notably observed a 10.5% drop in giving year-over-year in 2022. While this data provides valuable insights, it's crucial to consider its alignment with the experiences of fundraising professionals and the true reflection of current giving trends.
    Article

    Embrace These 5 Tensions in Your Fundraising Team to Inspire a Next-Level Performance

    Nonprofits, Strategy & Planning
    By harnessing the power of both/and thinking and embracing tension within your team, you can take your fundraising efforts to new heights.
    Podcast
    From Unproductive to Unstoppable. Exploring Healthy Tension in Productive Teams

    From Unproductive to Unstoppable. Exploring Healthy Tension in Productive Teams

    Nonprofits, Strategy & Planning
    Pursuant CEO and President Trent Ricker talks with Tim Arnold, whose work in leadership and team development focuses on helping leaders unleash the power of both/and thinking in an either/or world.
    Article

    Unlocking Insights: Analyzing Pulse Survey Results

    Nonprofits, Strategy & Planning
    Here’s what we learned from other fundraising professionals about their Q3 performance and projections.
    Podcast
    Best-Kept Secret No More: Why Nonprofits Should Accept Stock Donations

    Best-Kept Secret No More: Why Nonprofits Should Accept Stock Donations

    Nonprofits, Strategy & Planning
    "Let's start with some astounding numbers: More than half of all U.S. households own stock, and about 5 million stockholders have portfolios worth millions of dollars. For these individuals, a major gift such as $10,000 to a nonprofit would be a drop in the bucket. But this amounts to $50 billion of potential charitable giving from the top stockholders alone. If you consider all stock owners, you could double the potential impact. So, with $100 billion of stock gifts at stake, it begs the question: why don't more nonprofits accept stock donations? In this episode of the Go Beyond Fundraising podcast, we talk with Steve Latham, co-founder and CEO of DonateStock. Latham has been determined to make it easier for people to donate stock gifts for more than a decade."
    Article

    What Every Nonprofit Website Should Include

    Nonprofits, Professional Associations, Digital Marketing, Strategy & Planning, Technology Evaluations, Website Development
    Features every nonprofit website should have for a high ROI and maximum impact.
    Article
    4 Tips for Driving Engagement from Sustaining Donors

    4 Tips for Driving Engagement from Sustaining Donors

    Nonprofits, Digital Marketing, Loyalty & Incentives, Strategy & Planning, Double the Donation, Loyalty & Incentives Program
    Boost supporter engagement with these best practices for sustaining donors. Find out how these tips can help drive recurring gifts for your nonprofit.
    Article
    thank you

    5 Keys to Killer Thank Yous That Retain Donors

    Nonprofits, Strategy & Planning
    Five tips on thanking donors and helping you build lasting relationships leading to higher donor retention.