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Case Studies

Successful Strategies & Results

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    Building a Website That Matches RSF’s Transformative Mission

    Human & Civil Rights, Human Services, Nonprofits, UX & Visual Design, Website Development

    See how RSF revitalized its website and launched multi-channel campaigns to inspire giving, clarify its mission, and drive growth for regenerative finance.
    0.76% response rate (up from 0.4%)
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    Optimizing New Donor Experience and Strategy to Drive Sustainable Growth

    Human Services, Nonprofits, Analytics & Insights, Strategy & Planning

    AGP optimized NAMI’s acquisition strategy and donor experience to drive multi-gift stewardship and sustainable growth.
    55% increase in qualified planned donor leads
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    GivingDNA Dramatically Increases Qualified Leads

    Human Services, Nonprofits, Analytics & Insights, Strategy & Planning, GivingDNA

    National Alliance of Mental Illness generated $17,000 in direct response revenue, from mail alone, by targeting and segmenting their donors.
    +42% in avg daily enrollment rate
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    Integrated Marketing Aids Reimagined Nicotine Cessation Program Launch

    Digital Marketing, UX & Visual Design, Drupal

    Truth Initiative’s revamped EX Program, a comprehensive nicotine cessation intervention, has been reimagined to meet the unique challenges faced by young people today.
    352% increase in donation form pageviews
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    Uniting Canadians with hope in Multiple Sclerosis

    Hospitals & Healthcare, Human Services, UX & Visual Design, Website Development, Drupal

    With their sights set on a world free of Multiple Sclerosis, the MS Canada aims to create a connected and empowered community as a solution for positive change for all Canadians living with MS.
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    Exposing the Gun Industry’s Role in Gun Violence Today

    UX & Visual Design, Website Development

    For far too long, the gun industry has been insulated from the natural consequences of its deadly products. We have been tasked with showing the world how gun makers and sellers innovate toward danger, irresponsibly market their wares, and arm criminals.
    $1.7m more raised by 9% of the donors to the campaign than they did the previous year
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    Multi-Channel Fundraising Campaign Achieves Transformational Results

    Hospitals & Healthcare, Human Services, Digital Marketing, Direct Mail, Strategy & Planning

    An integrated direct mail and digital fundraising campaign For Community Health Network Foundation builds awareness and engagement.
    Erie City Mission experiences smooth transition to Allegiance Group + Pursuant
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    Erie City Mission continues to realize success with Allegiance Group + Pursuant

    Human Services, Digital Marketing

    Allegiance provides critical support in securing long-term supporters.