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    +1,487% increase in revenue YoY
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    A New Visual Identity Becomes a Fresh Website Experience

    UX & Visual Design, WordPress
    On the heels of a new visual identity that reflected this expanded mission, we were tasked with developing a new website to showcase how trails improve the communities they run through, and engage site visitors more meaningfully.
    352% increase in donation form pageviews
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    Uniting Canadians with hope in Multiple Sclerosis

    Hospitals & Healthcare, Human Services, UX & Visual Design, Website Development, Drupal
    With their sights set on a world free of Multiple Sclerosis, the MS Canada aims to create a connected and empowered community as a solution for positive change for all Canadians living with MS.
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    Exposing the Gun Industry’s Role in Gun Violence Today

    UX & Visual Design, Website Development
    For far too long, the gun industry has been insulated from the natural consequences of its deadly products. We have been tasked with showing the world how gun makers and sellers innovate toward danger, irresponsibly market their wares, and arm criminals.
    200% increase in average time on page
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    Brand Evolution Through a WordPress Redesign

    Arts and Culture, Strategy & Planning, UX & Visual Design, Website Development, WordPress
    New branding and website migration improve site performance and make it easier for users to donate, volunteer, and become members.
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    Elevating a Brand to Make Health Care Work for More People

    Hospitals & Healthcare, UX & Visual Design, Website Development, WordPress
    Driving higher visitor engagement by transforming Center for Health Care Strategies’ web footprint.
    Storytelling, thought leadership, and enhanced navigation allow for a better user experience on new website.
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    Retail Industry Leaders Association Website Redesign

    Professional Associations, Strategy & Planning, UX & Visual Design, Website Development, Kentico
    Improved user engagement allows users to share their contact information, subscribe to newsletters, respond to calls to action, and engage via social media across the site.
    86% positive feedback on content
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    American Physical Therapy Association

    Professional Associations, Analytics & Insights, UX & Visual Design, Website Development
    APTA came to Allegiance Group + Pursuant for a full redesign including digital strategy, content and messaging work, information architecture, wireframes, and development.
    737% ROI from paid search advertising
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    Digital Fundraising Strategies Increase Growth and Revenue

    Environment, Digital Marketing, Facebook Ads, Google Ads
    Since 2018, Allegiance Group + Pursuant has been working with the Chesapeake Bay Foundation (CBF) to strategically grow its digital fundraising program in support of its mission to Save the Bay®.
    76% Increase in actions taken
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    League of Women Voters Brand Strategy & Redesign

    Nonprofits, Professional Associations, 48, UX & Visual Design, Website Development, Drupal
    The redesigned League of Women Voters site showcases their rich, 100-year history and impact while connecting with younger activists and driving them to take action on the issues that matter most to them.
    300,000 Web Visits
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    League of Women Voters “She is me”

    Human & Civil Rights, UX & Visual Design
    Allegiance Group + Pursuant helped breathe new life into one of America's most beloved civic organizations with a multi-channel campaign named 'She is me.'