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    737% ROI from paid search advertising
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    Digital Fundraising Strategies Increase Growth and Revenue

    Environment, Digital Marketing, Facebook Ads, Google Ads

    Since 2018, Allegiance Group + Pursuant has been working with the Chesapeake Bay Foundation (CBF) to strategically grow its digital fundraising program in support of its mission to Save the Bay®.
    67,000 Teens moved to action with mobile marketing
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    truth Campaign

    Hospitals & Healthcare, Digital Marketing, Website Development, Drupal, Mobile Commons

    truth collaborated with Allegiance Group + Pursuant on a multi-step, SMS, email, and social messaging program called “Not Happy or Healthy," to bring attention to the issue of tobacco sales in Walgreens pharmacies and to foster action for a petition to ban tobacco sales in Walgreens and other pharmacies.
    76% Increase in actions taken
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    League of Women Voters Brand Strategy & Redesign

    Nonprofits, Professional Associations, 48, UX & Visual Design, Website Development, Drupal

    The redesigned League of Women Voters site showcases their rich, 100-year history and impact while connecting with younger activists and driving them to take action on the issues that matter most to them.
    300,000 Web Visits
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    League of Women Voters “She is me”

    Human & Civil Rights, UX & Visual Design

    Allegiance Group + Pursuant helped breathe new life into one of America's most beloved civic organizations with a multi-channel campaign named 'She is me.'
    Five $100,000 gifts from four families who had never given more than $2,500 in a single prior year
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    Strengthening key donor relationships to ignite generosity

    Animal Welfare, Analytics & Insights, Digital Marketing, Direct Mail, GivingDNA

    a simple, user-friendly intelligence tool to target major gift prospects – existing or previous givers with potential to give more.