Professional Associations
Proven experience to help your association achieve its digital goals
Allegiance Group + Pursuant experts have a deep history of working with professional and trade associations, delivering sophisticated digital experiences for their members, where content and member value are critically important.
Allegiance Group + Pursuant delivers member value through personalized or members-only content, aids member recruitment, and drives online revenue from conferences or publications.
Our work with associations is quite varied, and Allegiance Group + Pursuant can help with any of the following:
- Web strategy and Content Strategy
- UX, Brand Strategy, and Visual Design
- SEO recommendations
- Analytics setup and dashboarding
- Advertising and Paid search
- Conversion optimization for Conference Registration or Member/join flows
- CMS Selection, Implementation, and integrations with AMS, LMS, etc.
- Hosting recommendations
- Ongoing Support and Enhancements
- Member Recruitment and Engagement via Email
- Member Retention and Incentives