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Allegiance Software Founder, Sonja Jensen, Retires After Forty Years Serving the Public Media Industry
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Your approach to acquisition has everything to do with whether you operate in the Open Loop or Closed Loop environment.
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Create an effective awareness campaign using these strategies to make your nonprofit stand out from others promoting the same cause.
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Leverage your data to support your multi-channel fundraising efforts by creating audience models to target prospective members.
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Two factors to keep in mind when setting up a meaningful test of fundraising efforts.
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12 Ways to Sabotage Your Fund Appeals
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Most organizations don’t set out to sabotage their fundraising appeals, but they are doing just that through lack of knowledge, or lack of resources.
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