67% Increase in Response Rate
Copy & Design Refresh Makes a Big Impact
Education, Professional Associations, Direct Mail, Strategy & Planning
Tau Beta Pi reverses declining response rates and revenue in its three annual direct mail campaigns.
237% INCREASE IN THE NUMBER OF GIFTS YOY
Revamp To Giving Tuesday Email Campaign Gets Big Results
Hospitals & Healthcare, Digital Marketing
Enhanced Giving Tuesday campaign focused on the human experience resulted in dramatic increases in number of gifts and dollars raised.
181% Increase in total dollars raised YOY
The Washington National Cathedral’s Giving Tuesday Campaign
Faith-based, Digital Marketing
Giving Tuesday email using matching gift and new messaging succeeded in creating a distinct connection with first-time donors. increasing the number of gifts and dollars raised.
$1.7m more raised by 9% of the donors to the campaign than they did the previous year
Multi-Channel Fundraising Campaign Achieves Transformational Results
Hospitals & Healthcare, Human Services, Digital Marketing, Direct Mail, Strategy & Planning
An integrated direct mail and digital fundraising campaign For Community Health Network Foundation builds awareness and engagement.
102% Higher-than-projected gift average
Advancing Donor Loyalty
Faith-based, Digital Marketing, Direct Mail
Since beginning their investment in donor loyalty, the Cathedral has been able to celebrate positive growth across all KPIs:
Using Analytics To Maximize Support
Education, Analytics & Insights
Dartmouth College Advancement uses relationship mapping to identify high-potential prospects based on connections to current donors.
Erie City Mission experiences smooth transition to Allegiance Group + Pursuant
Erie City Mission continues to realize success with Allegiance Group + Pursuant
Human Services, Digital Marketing
Allegiance provides critical support in securing long-term supporters.
6% Increase in Retention
How MemberCard Can Engage and Retain Donors for Your Nonprofit
Nonprofits
Proven benefits from our MemberCard loyalty and incentive program can build stronger relationships between your donors and your organization.
104% Increase in Donations
Georgia Mountain Food Bank
Food Banks, Strategy & Planning
With crucial input from Allegiance Group + Pursuant, GMFB realized substantial and speedy improvements in its marketing efforts.
86% positive feedback on content
American Physical Therapy Association
Professional Associations, Analytics & Insights, UX & Visual Design, Website Development
APTA came to Allegiance Group + Pursuant for a full redesign including digital strategy, content and messaging work, information architecture, wireframes, and development.
737% ROI from paid search advertising
Digital Fundraising Strategies Increase Growth and Revenue
Environment, Digital Marketing, Facebook Ads, Google Ads
Since 2018, Allegiance Group + Pursuant has been working with the Chesapeake Bay Foundation (CBF) to strategically grow its digital fundraising program in support of its mission to Save the Bay®.
67,000 Teens moved to action with mobile marketing
truth Campaign
Hospitals & Healthcare, Digital Marketing, Website Development, Drupal, Mobile Commons
truth collaborated with Allegiance Group + Pursuant on a multi-step, SMS, email, and social messaging program called “Not Happy or Healthy," to bring attention to the issue of tobacco sales in Walgreens pharmacies and to foster action for a petition to ban tobacco sales in Walgreens and other pharmacies.