Article
From Subscriptions to Sustainers: What Nonprofits Can Learn from Netflix and Amazon
Nonprofits, Strategy & Planning
The subscription trend has affected what consumers want, need, and expect. This also rings true for donors. Nonprofits need to adapt so they can benefit from this loyal, stable income source.
Webinar
2025–2026 Giving Outlook, Concentrated Generosity: Are We Headed to a Two-Tiered Giving Future?
Nonprofits, Analytics & Insights, Strategy & Planning
Join nonprofit strategy experts for an exclusive first look at the 2025–2026 Giving Outlook and what it means for your organization’s future.
Webinar
From One-Time Gifts to Lifelong Relationships: The Art and Science of Sustainer Programs
Nonprofits, Strategy & Planning
Donors today want more than a transaction – they want a relationship. Kim Richardson and Amy Reynolds lead a powerful session on building, growing, and retaining a thriving sustainer program.
Article
Why Recurring Giving Is the Antidote to Fundraising Fatigue
Nonprofits, Strategy & Planning
In a world where uncertainty is the norm, sustainer giving is your best stability strategy. It’s not just a fundraising tool. It’s a loyalty-building model that pays dividends well beyond the monthly gift.
Guide
Behind the Story: Collecting Story Research For Effective Fundraising
Nonprofits, Strategy & Planning
This is your guide to uncovering, crafting, and sharing powerful narratives that move hearts and inspire generosity. Whether you’re raising funds for a single campaign or building lifelong donor relationships, we give you the tools to tell stories that stick.
Guide
Sustainer Giving: From Afterthought to Essential Strategy
Nonprofits, Strategy & Planning
Our latest guide breaks down the forces reshaping donor behavior and shows you how to build a recurring giving program that thrives.
Guide
The Urgent Case for Mid-Level Giving: Healthcare Funding Stability in Uncertain Times
Hospitals & Healthcare, Nonprofits, Strategy & Planning
Healthcare leaders are under immense pressure. Discover how mid-level giving can help your foundation do more with less — even as costs rise and donor behavior shifts.
Guide
The Urgent Case for Mid-Level Giving: Building Food Bank Stability in Uncertain Times
Food Banks, Nonprofits, Strategy & Planning
As federal support shrinks and demand for food skyrockets, food banks face mounting pressure to do more with less. Download the guide to learn how food banks are unlocking transformational growth.
Article
Your Digital Donor Journey: How Waiting Costs You Sustainers
Nonprofits, Digital Marketing
Why is digital such a crucial part of the donor experience? It's how most supporters first discover, then continue to engage with and give to causes they care about.
Article
4 Tips to Ramp Up Your Mid-Level Program Ahead of Year-End
Nonprofits, Strategy & Planning
Your mid-level donors are more than just a revenue stream — they’re your future major donors, your most loyal advocates, and the heart of your year-end success.
Article
Stop Losing Mid-Level Donors: Small Shifts That Make Them Stay
Nonprofits, Strategy & Planning
Many nonprofits lose mid-level donors due to poor follow-up, not poor missions. Personalized, timely outreach can boost retention and long-term revenue.
Article
Discover Nonprofit Web Design Essentials + 5 Examples
Nonprofits, Website Development
Need inspiration for your nonprofit website? We’ve compiled the key components your site needs, plus our favorite examples of effective nonprofit web design.