Guide
Mid-Level Giving in 2025: Building Stability in Uncertain Times
Nonprofits, Strategy & Planning
This guide is packed with strategies, data, and real-world case studies. Learn to spot mid-level potential hiding in plain sight, personalize engagement to retain and upgrade, and take smart, strategic action without burning out your team.
Article
Staying Resilient When the Path Forward Is Unclear
Nonprofits, Strategy & Planning
So many of the issues facing nonprofits today didn’t exist this time last year. While there was no way for organizations to prepare, we take a look at the opportunities and ways we can build trust.
Podcast
How Nonprofits Can Navigate Uncertainty and Emerge Stronger in 2025
Nonprofits, Strategy & Planning
In this episode, CEO Trent Ricker discusses how nonprofits can navigate the economic and social uncertainty this year has brought. He explains why leaning into this moment is critical to emerge stronger on the other side.
Webinar
Weathering the Perfect Storm: Rapid-Response Campaigns That Deliver in Critical Times
Food Banks, Nonprofits, Analytics & Insights, Strategy & Planning, GivingDNA
We’ll share how a local nonprofit used donor data, precise segmentation, digital advertising, and targeted messaging to launch a rapid-response campaign that drove record-breaking results — all while honoring the diverse values and motivations of their supporters.
Webinar
Breaking the Mold on Donor Acquisition: Data-Driven Innovation
Human Services, Nonprofits, Strategy & Planning
In a time when budgets are under immense pressure and donor behavior is shifting, acquisition campaigns require fresh thinking. Watch the webinar to learn actionable strategies that will help you break the mold of traditional donor acquisition.
Article
Digital and Direct Mail Growth? Yes, You Can Have It All
Nonprofits, Digital Marketing, Direct Mail
Many nonprofits focus only on digital or direct mail, but you don’t have to choose — nor should you. New digital trends make it easy to enhance your direct mail storytelling.
Podcast
Beyond Either/Or: Creating Cohesive Donor Journeys Across Channels
Nonprofits, Digital Marketing, Direct Mail
In this episode, we're chatting about how nonprofits can expand their digital channels while also optimizing their direct mail efforts. This isn’t an either-or approach; it’s a both-and.
Guide
How to Grow Your Nonprofit’s Digital Reach Without Losing the Power of Direct Mail
Nonprofits, Digital Marketing, Direct Mail
We unpack how leading organizations are combining channels to create more touchpoints, deepen donor engagement, and maximize return on investment — without sacrificing the emotional power of the mailbox.
Article
An Overview of Healthcare Fundraising & 8 Effective Tactics
Hospitals & Healthcare, Nonprofits, Strategy & Planning
Healthcare fundraising is the process of raising money to support a healthcare institution. Explore the basics and effective fundraising strategies here.
Webinar
The Retention and Acquisition Playbook: Leveraging Partnerships & Events to Score New Digital Donors
Food Banks, Nonprofits, 50, Strategy & Planning
Watch the on-demand webinar to learn how Philabundance is transforming their outreach efforts by harnessing the power of corporate and media partnerships to connect with sports and music fans in the Philadelphia area.
Article
Facing Budget Cuts? Now Is the Time to Invest in Acquisition
Nonprofits, Strategy & Planning
2025’s first quarter has been full of uncertainty, and unprecedented federal spending cuts have rattled fundraisers across all sectors. Our experts share 4 tips you can incorporate now to strengthen your revenue.
Podcast
How Nonprofits Can Survive Budget Cuts Without Sacrificing Donor Acquisition
Nonprofits, Strategy & Planning
In this episode, we’re making the case for prioritizing acquisition — especially when you’ve been hit with unexpected budget cuts. We share how you can use this difficult time to attract new prospects.