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    Podcast

    Unlocking the Hidden Value of Hospital Annual Funds: Building Pipelines, Strengthening Donor Journeys and Driving Transformational Giving

    Hospitals & Healthcare, Nonprofits, Strategy & Planning

    In this episode we talk with Jennifer Lomax at City of Hope and Alyssa Boger to break down how annual giving can create scale, connect patient experiences with philanthropy, and help establish the foundation for sustainable growth.
    Podcast
    Public Media's New Reality How Stations Can Thrive Amid Funding Losses

    Public Media’s New Reality: How Stations Can Thrive Amid Funding Losses

    Nonprofits, Public Media, Strategy & Planning, GivingDNA

    In this episode, we talk with Debbie Merlino to unpack the unprecedented funding challenges facing public media. With federal and state cuts reshaping station budgets, leaders are asking: what’s next?
    Podcast

    Unlocking Mid-Level Giving: Precision Strategies for Sustainable Growth

    Nonprofits, Strategy & Planning, GivingDNA

    In this episode, we explore how you can unlock the full potential of mid-level donors through smart segmentation, behavioral insights, and tailored engagement. We share how organizations can tap into this powerful donor pool and scale growth.
    Podcast

    From Data to Fierce Loyalty: Humanizing Donor Engagement

    Nonprofits, Strategy & Planning, GivingDNA

    In this episode, we outline why your response to a donor’s first gift is critical. We also share how to welcome new supporters in a way that makes them feel seen, heard, and valued, kicking off a lifelong relationship.
    Podcast

    How Nonprofits Can Navigate Uncertainty and Emerge Stronger in 2025

    Nonprofits, Strategy & Planning

    In this episode, CEO Trent Ricker discusses how nonprofits can navigate the economic and social uncertainty this year has brought. He explains why leaning into this moment is critical to emerge stronger on the other side.
    Podcast

    Beyond Either/Or: Creating Cohesive Donor Journeys Across Channels

    Nonprofits, Digital Marketing, Direct Mail

    In this episode, we're chatting about how nonprofits can expand their digital channels while also optimizing their direct mail efforts. This isn’t an either-or approach; it’s a both-and.
    Podcast

    How Nonprofits Can Survive Budget Cuts Without Sacrificing Donor Acquisition

    Nonprofits, Strategy & Planning

    In this episode, we’re making the case for prioritizing acquisition — especially when you’ve been hit with unexpected budget cuts. We share how you can use this difficult time to attract new prospects.
    Podcast
    Creating Compelling Video Content for Nonprofits

    Creating Compelling Video Content for Nonprofits

    Nonprofits, Digital Marketing

    In this episode, we sit down with Pat Taggart, Founder and Chief Creative at SkyBlue Creative. Pat shares tips for creating high-quality, compelling video content that may be more straightforward than you think.
    Podcast
    Think Like an Entrepreneur: Revenue Growth & Sustainable Programs for Nonprofits

    Think Like an Entrepreneur: Revenue Growth & Sustainable Programs for Nonprofits

    Nonprofits, Strategy & Planning

    In this episode, Trent Ricker talks with Tom Ulbrich, President and CEO of Goodwill of Western New York. They share characteristics of entrepreneurs that nonprofit leaders can adopt to help them grow revenue and build sustainable programs. They also explore business best practices that enable organizations to better communicate their impact as they seek funding and recruit talent.
    Podcast
    Proven Strategies to Maximize DAF Impact for Nonprofits

    Proven Strategies to Maximize DAF Impact for Nonprofits

    Nonprofits, Strategy & Planning, GivingDNA

    Does your organization struggle to engage donors behind gifts from donor-advised funds? In this episode, Ryan Carpenter tackles the challenges nonprofits face with DAF giving. Ryan shares practical strategies to build stronger relationships with DAF donors, despite anonymity, and highlights ways to simplify the process of accepting and stewarding DAF gifts.
    Podcast
    Gen Z and Social Giving: Unlocking Nonprofit Success Through Social Media and AI

    Gen Z and Social Giving: Unlocking Nonprofit Success Through Social Media and AI

    Nonprofits, Strategy & Planning, Classy

    We talk with Michelle Boggs, Senior Advisor for Nonprofit Fundraising and Development at Classy by GoFundMe, about the surprising new research in the latest Social State of Giving report, highlighting Gen Z's significant engagement with social media for philanthropy and what that means for nonprofits.
    Podcast

    Beyond Transactions: How Relationship Fundraising Builds Donor Loyalty and Lifetime Value

    Nonprofits, Strategy & Planning

    About a decade ago, we partnered with Drs. Adrian Sargeant and Jin Chang to sponsor their research on relationship fundraising. Today, we revisit their findings to see what lessons still hold — and where there’s room to grow. Chief Strategy Officer Trent Ricker unpacks the strategies you can use to turn transactions into relationships.