Podcast
Unlocking Mid-Level Giving: Precision Strategies for Sustainable Growth
Nonprofits, Strategy & Planning, GivingDNA
In this episode, we explore how you can unlock the full potential of mid-level donors through smart segmentation, behavioral insights, and tailored engagement. We share how organizations can tap into this powerful donor pool and scale growth.
Podcast
From Data to Fierce Loyalty: Humanizing Donor Engagement
Nonprofits, Strategy & Planning, GivingDNA
In this episode, we outline why your response to a donor’s first gift is critical. We also share how to welcome new supporters in a way that makes them feel seen, heard, and valued, kicking off a lifelong relationship.
Podcast
How Nonprofits Can Navigate Uncertainty and Emerge Stronger in 2025
Nonprofits, Strategy & Planning
In this episode, CEO Trent Ricker discusses how nonprofits can navigate the economic and social uncertainty this year has brought. He explains why leaning into this moment is critical to emerge stronger on the other side.
Podcast
Beyond Either/Or: Creating Cohesive Donor Journeys Across Channels
Nonprofits, Digital Marketing, Direct Mail
In this episode, we're chatting about how nonprofits can expand their digital channels while also optimizing their direct mail efforts. This isn’t an either-or approach; it’s a both-and.
Podcast
How Nonprofits Can Survive Budget Cuts Without Sacrificing Donor Acquisition
Nonprofits, Strategy & Planning
In this episode, we’re making the case for prioritizing acquisition — especially when you’ve been hit with unexpected budget cuts. We share how you can use this difficult time to attract new prospects.
Podcast
Creating Compelling Video Content for Nonprofits
Nonprofits, Digital Marketing
In this episode, we sit down with Pat Taggart, Founder and Chief Creative at SkyBlue Creative. Pat shares tips for creating high-quality, compelling video content that may be more straightforward than you think.
Podcast
Think Like an Entrepreneur: Revenue Growth & Sustainable Programs for Nonprofits
Nonprofits, Strategy & Planning
In this episode, Trent Ricker talks with Tom Ulbrich, President and CEO of Goodwill of Western New York. They share characteristics of entrepreneurs that nonprofit leaders can adopt to help them grow revenue and build sustainable programs. They also explore business best practices that enable organizations to better communicate their impact as they seek funding and recruit talent.
Podcast
Proven Strategies to Maximize DAF Impact for Nonprofits
Nonprofits, Strategy & Planning, GivingDNA
Does your organization struggle to engage donors behind gifts from donor-advised funds? In this episode, Ryan Carpenter tackles the challenges nonprofits face with DAF giving. Ryan shares practical strategies to build stronger relationships with DAF donors, despite anonymity, and highlights ways to simplify the process of accepting and stewarding DAF gifts.
Podcast
Gen Z and Social Giving: Unlocking Nonprofit Success Through Social Media and AI
Nonprofits, Strategy & Planning, Classy
We talk with Michelle Boggs, Senior Advisor for Nonprofit Fundraising and Development at Classy by GoFundMe, about the surprising new research in the latest Social State of Giving report, highlighting Gen Z's significant engagement with social media for philanthropy and what that means for nonprofits.
Podcast
Beyond Transactions: How Relationship Fundraising Builds Donor Loyalty and Lifetime Value
Nonprofits, Strategy & Planning
About a decade ago, we partnered with Drs. Adrian Sargeant and Jin Chang to sponsor their research on relationship fundraising. Today, we revisit their findings to see what lessons still hold — and where there’s room to grow. Chief Strategy Officer Trent Ricker unpacks the strategies you can use to turn transactions into relationships.
Podcast
Text Your Way to Fundraising Success: Unlocking the Power of SMS for Nonprofit Fundraising
Nonprofits, Strategy & Planning
With the decline of traditional telemarketing and cluttered inboxes, SMS messaging is a less intrusive and effective way to reach donors that’s only growing in popularity. In this episode, we talk with Stephanie Drahan and David Sachetti about SMS, why it’s an important tactic, and how it can be leveraged in fundraising campaigns.
Podcast
Matching Gifts, Maximized: Uncovering Year-Round Potential to Drive Donations
Nonprofits, Strategy & Planning, Double the Donation
We talk with Amelia Baumann from Double the Donation about the benefits of promoting matching gifts throughout the year. The potential is massive: 84% of donors are more likely to give if they know a match is offered, and 70% more donors respond to fundraising appeals that mention matching.