Article
Year-End Fundraising Using Donald Miller’s StoryBrand Framework
Nonprofits, Strategy & Planning
How to use the StoryBrand Framework to your fundraising strategies to provides a clear path for developing a successful year-end appeal.
Article
Donor Loyalty Best Practices
Strategy & Planning, Loyalty & Incentives Program
Webinar
Audience Strategies to Maximize Revenue: How to Make Your Database Work for You
Public Media, Direct Mail, Nexus CRM
Experts discuss audience strategies for all channels and database support for those strategies.
Webinar
Our Year of Email Deliverability Hell (and How We Climbed Out of the Fire)
Nonprofits
Get tips on email stewardship, engagement, email validation and audience suppression strategies that will help you create a healthy and reliable responding list.
Webinar
Creating Integrated Data Dashboards with Google Data Studio
Nonprofits, 48, Analytics & Insights, Digital Marketing, Google Analytics
Learn how League of Women Voters and Allegiance Group + Pursuant are using Google Data Studio to learn more about their site's users and optimize their campaigns.
Webinar
Blaze Your Own Fundraising Trail
Public Media, Analytics & Insights, Digital Marketing, Direct Mail
Hear how four public media stations broke away from traditional approaches and developed their own path to success.
Webinar
Fundraising Trends & Strategies for Year-End and 2022
Education, Environment, Food Banks, Hospitals & Healthcare, Human Services, Nonprofits, Public Media
Acquisition and retention trends pre-COVID, during COVID and now, and how to optimize your fundraising program for EOY and going forward, as well as how to forecast revenue.
Article
The Ultimate Guide to Year-End Fundraising for Nonprofits | Analyze & Take the Next Steps
Nonprofits, Analytics & Insights, Strategy & Planning, GivingDNA
Evaluate your year-end fundraising results based on metrics such as targeted revenue, number of new donors, etc. Then develop a plan to convert year-end donors into lifelong supporters.
Article
The Ultimate Guide to Year-End Fundraising for Nonprofits | Evaluating and Planning
Nonprofits, Strategy & Planning
Whether your nonprofit has a tried-and-true process or whether you’re just beginning to think about your year-end fundraising, there’s something here for everyone, with tips and tricks for organizations large and small, established or newly minted.
Article
The Ultimate Guide to Year-End Fundraising for Nonprofits | Digital Execution
Nonprofits, Digital Marketing
Stoke excitement and awareness leading up to your year-end fundraising campaign via social media, blog posts, and other digital channels.
Article
Apple Privacy Changes Will Cloud Email Open Rates
Nonprofits, Professional Associations, Digital Marketing
Apple recently announced that its upcoming release of iOS 15 will include a number of privacy-related changes designed to give users greater control over their personal information that is shared with third parties.
Article
6 Email Automations That Drive Revenue
Nonprofits, Professional Associations, Digital Marketing
Good marketing is having the right message, for the right people at the right time. Email automation does just that by sending emails based on user behavior.