Article

A Relationship Fundraising Approach to Memberships
Nonprofits, Loyalty & Incentives
Relationship fundraising or transactional fundraising? Let's examine how you can utilize both approaches in your donors' journeys.
Article

Video Storytelling for Nonprofits: A Conversational Approach Shows Authenticity and Transparency
Animal Welfare, Nonprofits, Digital Marketing, Strategy & Planning
Discover how nonprofits can harness the power of authentic video storytelling to engage donors, boost transparency, and enhance omni-channel strategies. Learn tips for creating compelling, budget-friendly videos that build trust and deepen connections.
Article

Digital Fundraising: How to Make Your Efforts Successful
Nonprofits, Digital Marketing, Strategy & Planning
Digital fundraising can help your nonprofit raise more money, find new donors, and tell its story. Learn how to craft effective campaigns in our complete guide.
Article

12 Nonprofit Board Interview Questions You Need to Ask
Nonprofits, Professional Associations, Strategy & Planning
Looking for qualified board members who are dedicated to your mission? Use these nonprofit board interview questions to vet prospective members.
Article

How Dungeons and Dragons Made Me A Better Project Manager
Nonprofits, Strategy & Planning
I’ve always been on the lookout for ways to grow as a project manager. Quite surprisingly, I’ve found that the time I’ve spent playing Dungeons and Dragons has really helped me to grow as a technical project manager. The art of improv and live-action role-play offered through D&D has given me a unique opportunity to practice each of these skills in a fun atmosphere that has benefited my clients and team members.
Article

How to Foster Loyal Support with a Mid-Level Giving Program
Nonprofits, Strategy & Planning, GivingDNA
Is the middle missing from your fundraising strategy? Often overlooked, mid-level donors typically fall somewhere between general and major donors. Outside of the requisite thank you, these donors often receive little or no specialized communication , which means you may be missing out on potential revenue.
Article

Think Like an Entrepreneur, Build a Sustainable Future
Nonprofits, Strategy & Planning
Nonprofits operate in a world of rapid change. To keep up and, more importantly, be able to adapt, nonprofits need a new way of thinking. It’s time to take a page from an entrepreneur’s playbook. This can be challenging for some nonprofit leaders who joined this sector to make an impact, not run a business. But that’s precisely the mindset needed: charities can’t deliver on their mission without earning revenue.
Article

Donor-Advised Funds Demystified: 4 Secrets for DAF Success
Nonprofits, Strategy & Planning, GivingDNA
In recent years, donor-advised funds have emerged as one of the fastest-growing charitable giving vehicles. Strategically leveraging DAFs can foster lasting relationships, enhance high-capacity donor engagement, and align more closely with your mission. With a clear vision of how donor-advised funds can add to your giving community, you’ll position your nonprofit to grow with DAF donors.
Article

Gen Z: Surprising Ways They are Transforming Fundraising
Nonprofits, Digital Marketing, Strategy & Planning
There’s one simple truth in fundraising: people will support the things they care most about. However, a single gift doesn’t necessarily imply a deep-seated concern for the issues you aim to solve. At a deeper level, fundraising is transactional: I give you something, and you give me something in return for my charity.
Article

Transcending the Transaction: Relationship Fundraising
Nonprofits, Strategy & Planning
There’s one simple truth in fundraising: people will support the things they care most about. However, a single gift doesn’t necessarily imply a deep-seated concern for the issues you aim to solve. At a deeper level, fundraising is transactional: I give you something, and you give me something in return for my charity.
Article

Explore Multichannel Fundraising Advice from the Experts
Nonprofits, Strategy & Planning
Multichannel fundraising involves using several communication channels to engage your supporters. Get advice from the experts in this comprehensive guide.
Article

How to Grow Your Impact with Nonprofit Omni-channel Marketing
Nonprofits, Strategy & Planning
Omni-channel marketing integrates various communication channels to create unified experiences. Explore the basics of this method and how to get started.