Skip to content
Filter By:
Type of Resource
Type of Work
    Webinar

    Fundraising Trends & Strategies for Year-End and 2022

    Disease and Health, Education, Environment, Food Banks, Human Services, Nonprofits, Public Media, Societal Benefit
    Acquisition and retention trends pre-COVID, during COVID and now, and how to optimize your fundraising program for EOY and going forward, as well as how to forecast revenue.
    Webinar

    How to Measure and Track Your Website’s Success in Google Analytics

    Professional Associations, Analytics & Insights, Digital Marketing, UX & Visual Design, Google Analytics
    A successful website achieves your organization’s goals and satisfies your visitors’ needs. Learn why assigning organization’s and visitors’ goals to your content is critical to measure the success of your website. We will look at how to implement and measure ecommerce and Google Analytics goals to measure those goals.
    Webinar

    Keep Them Coming Back for More: Renewal Strategies to Improve Retention

    Nonprofits, Public Media, Digital Marketing, Direct Mail, Strategy & Planning
    Learn how to use text message reminders, artificial intelligence, and second gift conversion emails to boost renewal performance.
    Webinar
    people holding donation icons

    Everything You Need to Know About Acquisition Before the Next Fiscal Year

    Nonprofits, Analytics & Insights, Digital Marketing, Direct Mail, Strategy & Planning, Bing Ads, Facebook Ads, Google Ads
    Offset donor churn and revenue erosion with a right-sized annual acquisition plan that makes the most of both direct mail and digital channels.
    Webinar

    Google Ad Grants: Optimizing for 2021

    Google Ads
    Want to maximize the value of your ad grant in 2021? Watch this webinar to learn best practices and learn about new features.
    Webinar

    7 Key Database Metrics

    Analytics & Insights, Strategy & Planning
    Become familiar with the 7 Key Database Metrics. How to calculate them. Why you should pay attention to them. And how you can use them to make smart decisions as you plan future campaigns.
    Webinar
    newspaper crisis headlines

    8 Steps for Fundraising During a Crisis

    Nonprofits, Strategy & Planning
    We can't control when a crisis hits, but we can prepare for one. Learn 8 steps to prepare your nonprofit for the next challenge.
    Webinar

    Passport Consumers: Building the Case for Philanthropic Support

    Public Media, Analytics & Insights, Strategy & Planning
    The impact that Passport Subscribers have on membership programs and how to convert them to long-term members.
    Webinar

    What is AI Fundraising? Optimizing Donor Giving with AI in Today’s Volatile Environment

    Nonprofits, Direct Mail, Strategy & Planning, Technology Evaluations
    Use AI to help your nonprofit to raise more more money with increased efficiency.
    Webinar

    Key Performance Metrics for Food Banks

    Food Banks, Analytics & Insights, Strategy & Planning
    Using Allegiance's Strategic Growth Analysis reports to gain an understanding of what’s happening in the Food Bank sector.
    Webinar

    Past, Present, and Future: The Story of Your Data and Where it Can Take You

    Analytics & Insights, Strategy & Planning
    As fundraising becomes more diverse and more complex, you need to go beyond your campaign results and take a deeper look into your donors’ behaviors and trends.
    Webinar

    How to Use Data to Drive Your Content Strategy & SEO

    Analytics & Insights, Strategy & Planning, Website Development
    Learn how you can use different types of data to organize and produce audience- and SEO-pleasing content.