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    Podcast

    Generational Giving: Unpacking Gen X and Gen Alpha in Nonprofit Fundraising

    Nonprofits, Strategy & Planning
    Generational giving is more than another trendy topic; it's shaping the future of fundraising. Each generation has unique giving behaviors and communication preferences that fundraisers and marketers must know to engage them effectively.
    Podcast
    Elevating Donor Loyalty: Strategies for Long-Term Nonprofit Growth

    Elevating Donor Loyalty: Strategies for Long-Term Nonprofit Growth

    Nonprofits, Strategy & Planning
    In this Go Beyond Fundraising podcast episode, Allegiance Group + Pursuant Chief Strategy Officer Trent Ricker discusses the value of fostering deep, meaningful relationships with donors. He emphasizes quality over quantity and says loyalty to an organization can lead to deep-rooted support that will last regardless of what's happening in the short term.
    Podcast
    Fundraising During an Election Year: What Nonprofits Need to Know in 2024

    Fundraising During an Election Year: What Nonprofits Need to Know in 2024

    Nonprofits, Strategy & Planning
    The presidential race is dominating news cycles and social media, but what does it mean for your fundraising efforts? In this episode, Allegiance Group + Pursuant Chief Strategy Officer Trent Ricker explains why nonprofits should avoid the hype and instead get back to the basics.
    Podcast
    7 Database KPIs to Understand Donor Loyalty

    7 Database KPIs to Understand Donor Loyalty

    Nonprofits, Strategy & Planning
    Data can be overwhelming. There's so much to track, and it can be hard to tell what's meaningful vs what's just interesting. We're here to make it easier — these are the 7 key metrics that will give you a clear picture of your organization's health.
    Podcast
    How Digital Archiving Can Fuel Your Fundraising with HistoryIT's Kristen Gwinn-Becker

    How Digital Archiving Can Fuel Your Fundraising with HistoryIT’s Kristen Gwinn-Becker

    Nonprofits, Strategy & Planning
    We talk with Dr. Kristen Gwinn-Becker, founder and CEO of HistoryIT, about her work to help nonprofits record their rich histories in digital archives. This is more than scanning photos and documents — this is a searchable, easy-to-use collection of the moments that have made your organization what it is today.
    Podcast
    Is 2024 a “Make or Break” Year for Nonprofits?

    Is 2024 a “Make or Break” Year for Nonprofits?

    Nonprofits, Strategy & Planning
    The Fundraising Effectiveness Project's latest Quarterly Fundraising Report™ is out, and we're digging in! On our new episode of the Go Beyond Fundraising podcast, VP of Client Strategy Kristin Priest breaks down the key findings from the 2022 vs. 2023 giving trends.
    Podcast
    Founding and Scaling a Nonprofit Org From the Ground Up

    Founding and Scaling a Nonprofit Org From the Ground Up

    Nonprofits, Strategy & Planning
    What does it take to start and scale a nonprofit? Elana Frank is still learning, and she's sharing her lessons in this episode of the Go Beyond Fundraising podcast. Frank is the founder and CEO of the Jewish Fertility Foundation, which provides financial assistance, support, and education to those struggling with infertility. In just nine years, the nonprofit has grown to eight locations across the country.
    Podcast
    Exploring the Principles Behind DEIAB

    Exploring the Principles Behind DEIAB

    Nonprofits, Strategy & Planning
    In this episode of Fundraising Today and the Go Beyond Fundraising podcast, joining us are Christal Cherry and Dr. Renee Rubin Ross, who work with boards and lead inclusive workshops and conversations. They'll define what diversity, equity, inclusion, accessibility, and belonging mean for nonprofits and why these principles should begin with your board.
    Podcast
    Boosting Your Fundraising Efforts with Google Analytics 4

    Boosting Your Fundraising Efforts with Google Analytics 4

    Nonprofits, Strategy & Planning
    In this episode of Fundraising Today and the Go Beyond Fundraising podcast, we explore how nonprofits can use Google Analytics 4 (GA4) to boost their fundraising efforts.
    Podcast
    Steer Clear: Avoiding Common Fundraising & Marketing Measurement Pitfalls

    Steer Clear: Avoiding Common Fundraising & Marketing Measurement Pitfalls

    Nonprofits, Strategy & Planning
    In this episode, we're counting the Five Fundraising Measurement Mistakes to Avoid in 2024. Allegiance Group + Pursuant agency leaders Liz Murphy, EVP of Client Relationships, and Kim Richardson, AVP of Client Strategy, share what they've learned in their years of experience and with clients so you can better measure your digital channels.
    Podcast
    Nonprofit Volunteer Management: From Engaged Volunteer to Passionate Advocate

    Nonprofit Volunteer Management: From Engaged Volunteer to Passionate Advocate

    Nonprofits, Strategy & Planning
    Most nonprofits rely on volunteers, but managing this group can be tedious. In this episode of Fundraising Today and the Go Beyond Fundraising podcast, we talk with Albert Vasquez, Head of Sales and Operations for Rosterfy North America.
    Podcast
    On a Mission to Save Giving with philanthropist and fundraising coach Lisa Greer

    On a Mission to Save Giving with philanthropist and fundraising coach Lisa Greer

    Nonprofits, Strategy & Planning
    We talk with philanthropist and fundraising coach Lisa Greer. Author of the bestseller Fundraising Revolution, Greer is on a mission to save giving by helping nonprofits move away from the impersonal interactions and scripted outreach that have dominated the sector for so long.