Article
Digging Into Data: 7 Key Metrics to Track + Common Data Questions
Nonprofits, Analytics & Insights
Data can be overwhelming. There’s so much to track, and it can be hard to tell what’s meaningful vs what’s just interesting. We’re here to make it easier — these are the 7 key metrics that will give you a clear picture of your organization’s health
Article
6 Donor Behavior Trends to Guide Your 2024 Fundraising
Nonprofits, Strategy & Planning
We’re almost halfway through 2024, so let’s take a quick pulse check: how are your donors acting? Are you being ghosted, or is your engagement still good? What about giving — are your supporters wavering in their commitment?
Article
Why 2024 May Be a “Make or Break” Year for Nonprofits
Nonprofits, Strategy & Planning
The new Fundraising Effectiveness Project’s report compares overall philanthropic giving trends in 2022 and 2023. And while most numbers are still in the red, there are signs that a stabilization is coming. Might 2024 be the year when things turn around?
Article
From Dusty Boxes to Digital Gold: Transforming Nonprofit Histories into Fundraising Assets with Digital Archives
Nonprofits, Strategy & Planning
Every nonprofit has a rich history, but it’s likely contained in various places — boxes in the basement, awards in a display case, memories in a long-time staff member or volunteer. What happens when the basement floods or your volunteer passes away? You’ll also lose the stories they hold.
Article
Fundraising Strategies for an Election Year
Nonprofits, Strategy & Planning
Crafting Resilient Fundraising Strategies for an Election Year. How you can use the election to connect more deeply with your constituents.
Article
How to Succeed With Nonprofit Direct Mail Fundraising
Nonprofits, Direct Mail
Direct mail fundraising involves mailing requests for support to donors. Explore the basics of this fundraising method and how to see positive results.
Article
Reach Full Funding Potential: 6 Donor Acquisition Strategies
Nonprofits, Analytics & Insights, Digital Marketing, Strategy & Planning
Donor acquisition is the process of attracting new donors to your organization. Hone your nonprofit’s acquisition tactics with the strategies in this guide.
Article
One-on-One with Elana Frank: Founding and Scaling a Nonprofit
Nonprofits, Strategy & Planning
Elana Frank shares her experiences founding and scaling the Jewish Fertility Foundation (JFF).
Article
The DEIAB Dilemma: How To Make Your Board More Inclusive
Nonprofits, Strategy & Planning
How to get started on DEIAB work, ways to handle resistance, and making it a sustainable part of your culture.
Article
Five Fundraising Measurement Mistakes to Avoid in 2024
Nonprofits, Analytics & Insights, Digital Marketing, Strategy & Planning, GivingDNA, Google Analytics
The most common mistakes fundraisers and marketers make as they measure their campaigns and how to avoid them.
Article
What the NFL Can Teach Nonprofits About Volunteer Management
Nonprofits, Strategy & Planning
How to recruit and manage volunteers plus tips for turning your volunteers into loyal advocates and donors.
Article
Can Recurring Giving Save Nonprofits?
Nonprofits, Strategy & Planning
The benefits of recurring giving and tips for kick-starting or growing your recurring giving program.