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    Maximizing Nonprofit Fundraising with Google Analytics 4

    Nonprofits, Analytics & Insights, Digital Marketing, Strategy & Planning, Google Analytics

    Optimize your fundraising with GA4. What it is, how it differs from previous versions, and how you can get set up.
    Article
    An office worker looking at marketing metrics on a computer, representing the concept of digital marketing for nonprofits.

    Unlock the Secrets of Digital Marketing for Nonprofits

    Nonprofits, Professional Associations, Digital Marketing, Strategy & Planning

    By leveraging digital marketing for nonprofits, organizations can reach new audiences and engage existing donors. Learn the basics in this comprehensive guide.
    Article

    Beyond the Reply Device: Redefining Donor Attribution in Today’s Philanthropic Landscape

    Nonprofits, Analytics & Insights

    By striving for clearer attribution, organizations can gain a deeper understanding of their impact and optimize their fundraising strategies in an increasingly fragmented digital age.
    Article

    Embrace These 5 Tensions in Your Fundraising Team to Inspire a Next-Level Performance

    Nonprofits, Strategy & Planning

    By harnessing the power of both/and thinking and embracing tension within your team, you can take your fundraising efforts to new heights.
    Article

    Unlocking Insights: Analyzing Pulse Survey Results

    Nonprofits, Strategy & Planning

    Here’s what we learned from other fundraising professionals about their Q3 performance and projections.
    Article

    What Every Nonprofit Website Should Include

    Nonprofits, Professional Associations, Digital Marketing, Strategy & Planning, Technology Evaluations, Website Development

    Features every nonprofit website should have for a high ROI and maximum impact.
    Article
    4 Tips for Driving Engagement from Sustaining Donors

    4 Tips for Driving Engagement from Sustaining Donors

    Nonprofits, Digital Marketing, Strategy & Planning, Double the Donation, Loyalty & Incentives Program

    Boost supporter engagement with these best practices for sustaining donors. Find out how these tips can help drive recurring gifts for your nonprofit.
    Article
    thank you

    5 Keys to Killer Thank Yous That Retain Donors

    Nonprofits, Strategy & Planning

    Five tips on thanking donors and helping you build lasting relationships leading to higher donor retention.
    Article
    woman being interviewed

    Top Interview Questions For Hiring a Major Gifts Officer

    Nonprofits, Strategy & Planning

    Here are the top interview questions for hiring a major gifts officer that cover some of the most important aspects of major gifts work.
    Article

    Gen Z and Generosity: Acquiring and Retaining Young Donors

    Nonprofits, Strategy & Planning

    While they may not have thousands of dollars to give now, they care passionately about causes. In turn, they expect the causes they support to stand for something.
    Article

    5 Quick and Easy Ways to Make Your Website More Accessible

    UX & Visual Design

    When a website is truly accessible, it will be user-friendly, even for people living with auditory, cognitive, neurological, physical, speech, or visual disabilities.
    Article

    Does My Nonprofit Need a New Website?

    Nonprofits, Website Development

    Alternatives to a new website that can help you make a meaningful impact on your nonprofit's digital footprint while maximizing your available resources.