Article

What Every Nonprofit Website Should Include
Nonprofits, Professional Associations, Digital Marketing, Strategy & Planning, Technology Evaluations, Website Development
Features every nonprofit website should have for a high ROI and maximum impact.
Article

4 Tips for Driving Engagement from Sustaining Donors
Nonprofits, Digital Marketing, Strategy & Planning, Double the Donation, Loyalty & Incentives Program
Boost supporter engagement with these best practices for sustaining donors. Find out how these tips can help drive recurring gifts for your nonprofit.
Article

5 Keys to Killer Thank Yous That Retain Donors
Nonprofits, Strategy & Planning
Five tips on thanking donors and helping you build lasting relationships leading to higher donor retention.
Article

Top Interview Questions For Hiring a Major Gifts Officer
Nonprofits, Strategy & Planning
Here are the top interview questions for hiring a major gifts officer that cover some of the most important aspects of major gifts work.
Article

Gen Z and Generosity: Acquiring and Retaining Young Donors
Nonprofits, Strategy & Planning
While they may not have thousands of dollars to give now, they care passionately about causes. In turn, they expect the causes they support to stand for something.
Article

5 Quick and Easy Ways to Make Your Website More Accessible
UX & Visual Design
When a website is truly accessible, it will be user-friendly, even for people living with auditory, cognitive, neurological, physical, speech, or visual disabilities.
Article

Does My Nonprofit Need a New Website?
Nonprofits, Website Development
Alternatives to a new website that can help you make a meaningful impact on your nonprofit's digital footprint while maximizing your available resources.
Article

Allegiance Group and The Pursuant Group Merger
Nonprofits, Analytics & Insights
The merger of two industry-leading companies aims to provide unparalleled service, efficiency, and value to better serve the needs of nonprofit organizations and their missions.
Article

Buckle Up: How Acquisition and Retention Drive Every Aspect of Fundraising
Nonprofits, Strategy & Planning
By understanding what motivates donors to give and creating a personalized retention strategy, you can turn one-time contributors into lifelong advocates for your cause.
Article

Get Ready for Google Analytics 4
Nonprofits, Professional Associations, Analytics & Insights, BigQuery, Google Analytics
Don't lose your data. Our experts can help migrate and configure your GA4 analytics to work with tools like BigQuery to retain and track the data you need.
Article

Donor Communications and Return on Investment
Nonprofits, Digital Marketing, Direct Mail, Strategy & Planning
Fundraising copywriting expert Tom Ahern shares some insight into how you can double the ROI of your communication strategy.
Article

Direct Mail Donor Acquisition Strategies
Nonprofits, Analytics & Insights, Direct Mail, Strategy & Planning
Direct mail donor acquisition strategies to offset donor attrition and provide a new pipeline for future major donors.