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    An office worker looking at marketing metrics on a computer, representing the concept of digital marketing for nonprofits.

    Unlock the Secrets of Digital Marketing for Nonprofits

    Nonprofits, Professional Associations, Digital Marketing, Strategy & Planning

    By leveraging digital marketing for nonprofits, organizations can reach new audiences and engage existing donors. Learn the basics in this comprehensive guide.
    Article

    Beyond the Reply Device: Redefining Donor Attribution in Today’s Philanthropic Landscape

    Nonprofits, Analytics & Insights

    By striving for clearer attribution, organizations can gain a deeper understanding of their impact and optimize their fundraising strategies in an increasingly fragmented digital age.
    Article

    Embrace These 5 Tensions in Your Fundraising Team to Inspire a Next-Level Performance

    Nonprofits, Strategy & Planning

    By harnessing the power of both/and thinking and embracing tension within your team, you can take your fundraising efforts to new heights.
    Article

    Unlocking Insights: Analyzing Pulse Survey Results

    Nonprofits, Strategy & Planning

    Here’s what we learned from other fundraising professionals about their Q3 performance and projections.
    Article

    What Every Nonprofit Website Should Include

    Nonprofits, Professional Associations, Digital Marketing, Strategy & Planning, Technology Evaluations, Website Development

    Features every nonprofit website should have for a high ROI and maximum impact.
    Article
    4 Tips for Driving Engagement from Sustaining Donors

    4 Tips for Driving Engagement from Sustaining Donors

    Nonprofits, Digital Marketing, Strategy & Planning, Double the Donation, Loyalty & Incentives Program

    Boost supporter engagement with these best practices for sustaining donors. Find out how these tips can help drive recurring gifts for your nonprofit.
    Article
    thank you

    5 Keys to Killer Thank Yous That Retain Donors

    Nonprofits, Strategy & Planning

    Five tips on thanking donors and helping you build lasting relationships leading to higher donor retention.
    Article
    woman being interviewed

    Top Interview Questions For Hiring a Major Gifts Officer

    Nonprofits, Strategy & Planning

    Here are the top interview questions for hiring a major gifts officer that cover some of the most important aspects of major gifts work.
    Article

    Gen Z and Generosity: Acquiring and Retaining Young Donors

    Nonprofits, Strategy & Planning

    While they may not have thousands of dollars to give now, they care passionately about causes. In turn, they expect the causes they support to stand for something.
    Article

    5 Quick and Easy Ways to Make Your Website More Accessible

    UX & Visual Design

    When a website is truly accessible, it will be user-friendly, even for people living with auditory, cognitive, neurological, physical, speech, or visual disabilities.
    Article

    Does My Nonprofit Need a New Website?

    Nonprofits, Website Development

    Alternatives to a new website that can help you make a meaningful impact on your nonprofit's digital footprint while maximizing your available resources.
    Article

    Allegiance Group and The Pursuant Group Merger

    Nonprofits, Analytics & Insights

    The merger of two industry-leading companies aims to provide unparalleled service, efficiency, and value to better serve the needs of nonprofit organizations and their missions.