Improve donor performance with nonprofit radio & TV software
Refocus Your Donor & Prospect Management
- Add value to your sustainer program. Use our sustainer management tools to drive solicitation, upgrade, and retention efforts. With detailed sustainer source coding, pulling lists for mailings or analysis of your sustainer base is straightforward, reducing manual labor and streamlining sustainer management.
- Easily manage donor engagement. With a wide range of built-in options, sending renewal notices, thank you letters, gifts, and additional solicitations in a timely and structured manner becomes a streamlined process for your team. Through sophisticated donor segmentation, you can personalize each communication to best fit the specific listeners or viewers you are targeting.
- Convert prospects into donors. Growing your donor file is essential to any successful fundraising program. AGP’s mature data management toolsets help you gather and segment prospective donor information to better nurture your prospect relationships toward eventual conversion.
While choosing our new database software, AETN looked at several options and found AGP to be the most user-friendly and most versatile software. We have never regretted our decision. AGP is constantly reviewing its customers’ needs, adding new functions and upgrades to meet the ever-changing needs of Public Television stations. Prime examples include the addition of sustaining donors and Passport. Best of all, AGP’s customer service and support is second to none.
Mona Dixon
Former development Director, Arkansas Educational Television Network Foundation
Donation Forms Made Easy
- Customized donation forms. With our robust online giving platform, you have the ability to create as many customized donation forms as you need to meet your fundraising goals. From mobile-friendly donation pages, goal-focused campaign forms, or crowdfunding via peer-to-peer giving, there are dozens of options to choose from.
- Real-time results, real success. With direct integration to our software, your organization can see your results as they happen, allowing for rapid decision making based on the most up-to-date donor and campaign performance information, all at the click of a button.
- Independent donor membership management. AGP’s self-service donor tools enable your donors to create an online account and manage their giving, print tax receipts, and view announcements from your organization.
Broadcast Pledge & On-Air Drives
- Quickly set goals and track performance. Tracking and meeting campaign goals are top priorities during pledge and on-air drives. With our pre-built custom reports, you can analyze your station’s results in real time directly in the database or through our mobile app.
- Manage thank you gifts. Our full premium management capabilities and integration with Forest Incentives enable you to quickly set up your premiums before your campaign starts. Once live, inventory tracking automatically adjusts the system in real time. Images, descriptions, and qualifying pledge amounts are displayed on entry pages and donation forms, making premium selection easy for donors, volunteers, and call center operators.
See these tools in action and learn how our platform and expertise meet your unique needs.
Robust Reporting & Donor Segmentation
- Comprehensive segmentation. Our fully relational database provides endless ways to pull file segmentation, offering you complete control over the dataset you wish to work with.
- Deeper analysis. Leverage built-in reports on donor counts, payment summaries, donor and solicitation profiles, renewals, pledge fulfillment, cash flow, and lifetime value.
- Optimized fundraising. Quickly answer leadership’s questions with our pre-built summary reporting, built from best-practice membership models and operations.
Staff Augmentation Services
- Strategic execution. Let us do the work for you! AGP can do the heavy lifting and execute your fundraising campaign strategy on your behalf using Allyra (formerly WeDidIt) as the toolset.
- Expert creative and design. We provide expert advice on copy, creative, and design that fits your organization’s branding.Â
- Mobile accessibility. The AGP CRM also offers mobile apps to help keep you up to date on pledge and on-air campaign results, as well as major donor stewardship and communications.
- Accurate performance tracking. Know where your campaign efforts are performing and identify gaps to close to help you reach your goal.
Public Media Fundraising Software FAQ
What credit card processors does the CRM integrate with?
The AGP CRM integrates with Stripe, Paya, Cybersource, Bluefin, and Element.
Is the CRM cloud based?
The AGP CRM is a cloud-based solution. On-premise options are available upon request.
Do online donations integrate to the CRM in real-time?
With the web platform integrating directly into the CRM, all donations will be recorded in real time.
What email marketing platforms integrate with the CRM?
The AGP CRM currently supports Constant Contact and Mail Chimp.
What are the details of the support agreement?
AGP offers emergency support 24 hours a day, 7 days a week. For non-emergency support, business hours are from 7 am to 6 pm CST. Users can also access our Knowledge Base and help resources for on-demand support.
Is there a mobile app available?
The AGP CRM offers a Campaign App that provides an analysis of campaign results in real time. With the Major Donor App, Major Gift Officers can pull major donor account information, along with a list of outreach items for completion.
What technology partners does AGP work with?
The AGP CRM integrates with industry-leading technology partners like Double the Donation, WealthEngine, HEPData, and Lorton Data. These integrations allow your station to deepen its donor analysis and optimize your overall fundraising program.Â