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    Article

    Plan Now for Successful Calendar Year End Fundraising

    Nonprofits, Direct Mail

    For fundraisers everywhere, it’s important to start planning now to capture our nation’s significant CYE giving. learn how to create a successful fundraising CYE campaign.
    Article

    Why Right Now is the Best Time for a Fundraising Audit

    Nonprofits, Analytics & Insights, Digital Marketing, Strategy & Planning

    Performing a fundraising audit early in the new fiscal year will ensure that you have all the most recent data from the fiscal year that just ended, yet still have time to make program adjustments that will have a positive impact on the new fiscal year that’s ahead of you.
    Webinar

    Streamline and Optimize Your Matching Gifts Program with Allegiance Group + Pursuant and Double the Donation

    Nonprofits, Public Media, Strategy & Planning, Double the Donation, Public Media CRM

    Automate your matching gift program and track valuable insights for greater revenue for your organization.
    Webinar

    How to Audit and Boost Your Nonprofit’s Web Performance

    Nonprofits, Technology Evaluations, UX & Visual Design

    Learn about a variety of free and paid tools to test and measure how your site is doing, how fast your content is loading, and how users are perceiving content loading on their screens. And find out how to improve your site’s performance.
    Article

    Key nonprofit marketing channels: Guidance for 2022 and beyond

    Nonprofits, Digital Marketing, Direct Mail, Strategy & Planning

    Developing a nonprofit marketing strategy for 2022 and beyond starts with understanding key channels and trends. Learn more here.
    Webinar

    New! MemberCard Mobile App Webinar

    Nonprofits, Professional Associations, Public Media, 50

    Watch this webinar see the highlights of the new MemberCard Mobile App.
    Podcast
    Trends Roundup: Generational Giving, AmazonSmile, Live Streaming, and ChatGPT

    Trends Roundup: Generational Giving, AmazonSmile, Live Streaming, and ChatGPT

    Nonprofits, Strategy & Planning

    In this episode we're talking 2023's biggest nonprofit trends: generational giving, the loss of AmazonSmile, tips for live streaming, and ChatGPT.
    Article

    Year-End Fundraising Using Donald Miller’s StoryBrand Framework

    Nonprofits, Strategy & Planning

    How to use the StoryBrand Framework to your fundraising strategies to provides a clear path for developing a successful year-end appeal.
    Article
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    Donor Loyalty Best Practices

    Strategy & Planning, Loyalty & Incentives Program
    Webinar

    Audience Strategies to Maximize Revenue: How to Make Your Database Work for You

    Public Media, Direct Mail, Nexus CRM

    Experts discuss audience strategies for all channels and database support for those strategies.
    Webinar

    Our Year of Email Deliverability Hell (and How We Climbed Out of the Fire)

    Nonprofits

    Get tips on email stewardship, engagement, email validation and audience suppression strategies that will help you create a healthy and reliable responding list.
    Webinar

    Creating Integrated Data Dashboards with Google Data Studio

    Nonprofits, 48, Analytics & Insights, Digital Marketing, Google Analytics

    Learn how League of Women Voters and Allegiance Group + Pursuant are using Google Data Studio to learn more about their site's users and optimize their campaigns.