Data Management
AGP helps nonprofits turn messy, inconsistent, or complex donor data into clear, actionable insight. From cleaning and structuring your data to segmenting the right audiences and enforcing business rules, we make your fundraising smarter, more accurate, and far more efficient.Â
What We Offer
Services designed for data management
- Acquisition & List Growth
- Analytics
- Audience Insights
- CRM & eCRM Integrations
- GivingDNA
- Multichannel Fundraising
- Campaign Management & Execution
- Audience Segmentation
Results
Results powered by data expertise
Data Segmentation Increases Engagement & Retention
Community Health identified strategic engagement and movement opportunities to build a thriving mid-level donor program. With the help of GivingDNA, they uncovered key insights.
Fulfill Food Bank’s Urgent Response Digital Advertising Campaign
Fulfill Food Bank used political affiliation targeting and tailored messaging resulting in its lowest CPA for any paid social campaign, nearly 151% lower than the industry benchmark.
Why AGP
Precision Data Hygiene
We clean, standardize, and enforce data hygiene—ensuring accurate records, fewer duplicates, and reliable donor insights that strengthen every fundraising decision.
Complex Business Rule Expertise
We translate your unique business rules into clean, consistent data structures—so your segmentation, reporting, and revenue attribution work exactly as intended.
Smarter Segmentation & Targeting
We refine and elevate audience segmentation, using RFM and custom models to deliver the right message to the right supporters every time.
Our Experts
Our Strategists
Tim Thornburg
Jordan Champigne
Jeremy Rupp
Mustafa Alani
Linda Heuser
Emily Glassman
Ready to strengthen your data and unlock clearer, smarter fundraising decisions? Let’s build it together.
Related
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FAQs
Can AGP work with my nonprofit’s CRM platform?
Yes. Our team is fluent in major nonprofit CRMs—including RENXT, Salesforce NPSP, Blackbaud CRM, and Virtuous. We map, clean, and structure your data so it functions exactly as your teams need.
What if our donor data is messy or full of duplicates?
That’s exactly where we excel. We handle data hygiene, deduplication, NCOA updates, and structural cleanup—giving you a cleaner, more accurate donor file than you’ve ever had.
How do you ensure our revenue and reporting are accurate?
We work with you to clarify your business rules, then apply them consistently across all your data. This ensures donations are attributed correctly, reporting is trustworthy, and strategic decisions are based on real insight.
How does AGP keep our donor, member, or patient data secure?
We follow strict data‑security protocols and specialize in sensitive environments—including health foundations with complex privacy requirements. We act as true stewards of your data and only use what’s authorized and appropriate.
What does the first year of partnering with AGP look like?
In the first months, we establish clean data feeds and align on your business rules. By 12 months, we’re providing insights, segmentation improvements, and accurate reporting. By 18 months, we’re helping optimize and expand your entire fundraising program.
Can AGP integrate data from multiple sources or platforms?
Yes. We regularly combine data from CRMs, digital platforms, mail systems, and third‑party databases to create a unified, consistent view of your donors and their activity—so you’re not piecing insights together manually.
How will I know if my nonprofit is ready for data management support?
If your team struggles to segment effectively, trust your reports, keep data clean, or understand who’s responding to your campaigns, you’re ready. Clear, reliable data makes every part of your fundraising stronger.