In today’s uncertain economy, strategic planning can be a daunting task. How much can your program grow this year? Where should you expand or trim? Keeping up with numerous industry benchmarks only adds to the complexity.

That’s why we created the Giving Outlook—to help fundraisers confidently navigate these challenges. This free annual guide offers a comprehensive overview of the current fundraising landscape, drawing insights from various industry reports and featuring expertise from Matthew Mielcarek, our Senior Vice President of Insights, Analytics, and Experience.

This eBook will provide you with:

• A summary of the latest industry conditions and potential challenges to anticipate in the coming year
• Trends, best practices, and guiding principles to shape your nonprofit strategies
• Fresh ideas to enhance your direct response and digital marketing efforts for better donor engagement
• Insights from fellow fundraising professionals on current performance and goal achievement
• Key questions for your leadership team to ask, promoting effective collaboration with your fundraising team