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Seven Keys to Executing a Successful Virtual Fundraising Gala
Nonprofits, Strategy & Planning
A virtual gala is a lifeboat that nonprofits have scrambled into after the rogue wave of COVID-19 sunk their fundraising cruise ship.
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How to Bring in Corporate Sponsors
Public Media, Strategy & Planning, Traffic & Corporate Support
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Budget-friendly fundraising ideas for your nonprofit station
Analytics & Insights, Digital Marketing, Strategy & Planning
Article
Five of the Best Loyalty Programs and Why They are a Success
Nonprofits
Nonprofit and retail loyalty programs have noticeable differences but many of the retail strategies can apply to your nonprofit.
Article
How to Forecast Fundraising Revenue during the COVID-19 Recession
Analytics & Insights, Digital Marketing
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7 Key Database Metrics
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Digital Lead Generation — What It Is; Why You Need It
Digital Marketing
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Allegiance Group + Pursuant Expands Integration with 360MatchPro by Double the Donation
Public Media CRM
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Your Ultimate Guide to the Perfect Loyalty Program
Nonprofits
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Details Matter When Evaluating the Success of Your Fundraising
Analytics & Insights, Strategy & Planning, Allyra, Nexus CRM, Public Media CRM
Time and care taken up front will pay off during post-campaign evaluation. Untracked test components lead to an absence of actionable learning.
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Loyalty & Incentives Division Launches New MemberCard Site
50
Article
5 Key Things You Should Always Share with Your Agency Partner
Strategy & Planning
If you’re engaged with a direct response fundraising agency, you’ll benefit from their best ideas and will surely have an easy relationship the more they know about you, how you like to work, and what lies ahead for your organization.