Article

Facing Budget Cuts? Now Is the Time to Invest in Acquisition
Nonprofits, Strategy & Planning
2025’s first quarter has been full of uncertainty, and unprecedented federal spending cuts have rattled fundraisers across all sectors. Our experts share 4 tips you can incorporate now to strengthen your revenue.
Article

A Budget Is Not a Spreadsheet: 7 Steps to Strategic FY26 Planning for Public Media
Nonprofits, Public Media, Strategy & Planning
For many in public media, budget season is upon us. Your FY26 budget is more than a spreadsheet — it’s a data-driven plan that will guide all your activities for the year ahead.
Article

From Strategy to Action: 4 Quick Wins to Elevate Donor Retention Today
Nonprofits, Loyalty & Incentives, Strategy & Planning
We’ve rounded up top tactics you can put into action today to build lasting relationships — no matter how or where you connect with your supporters.
Article

9 Expert Tips for Re-Engaging Your Nonprofit’s Lapsed Donors
Nonprofits, Loyalty & Incentives
Lapsed donors previously donated to your cause but haven’t given again within a set time period. Use these strategies to re-engage them in your cause.
Article

How Google’s AI-Generated Search Results are Impacting SEO: What Nonprofits Need to Know
Nonprofits, Website Development
AI Overviews are changing the search landscape. How prepared is your nonprofit's SEO strategy for ongoing shifts. If your organization relies on organic traffic to drive awareness and engagement, here’s what you need to know.
Article

The Top Nonprofit Conferences to Attend in 2025
Nonprofits, Strategy & Planning
There’s something about attending an industry conference that reignites your passion for the work you do. These are the must-attend nonprofit conferences of 2025.
Article

6 Steps to Define Your Nonprofit’s Value Proposition
Nonprofits, Strategy & Planning
A nonprofit value proposition describes the unique benefits that make your organization stand out. Discover how to craft and communicate your value proposition.
Article

How to Write an Engaging Direct Mail Fundraising Letter
Nonprofits, Direct Mail
Effective direct mail fundraising letters allow nonprofits to make personalized appeals. Learn how to write one and explore the top examples in this guide.
Article

From Transactional to Relational: Why Relationship Fundraising Still Matters in 2025
Nonprofits, Strategy & Planning
As online giving continues to grow, does relationship fundraising still matter? We recently published a new review of the research. The verdict? Relationship fundraising may be more important now than ever.
Article

How Nonprofits Can Tell Powerful Stories Through Data Visualization
Nonprofits, UX & Visual Design, Website Development
A data visualization approach can transform a nonprofit’s offerings and further fuel its mission. We worked with AARP to simplify their text-heavy digital scorecard to accurately and quickly convey the complex information.
Article

How to Write an RFP for Nonprofits: All the Steps + 9 Tips
Nonprofits, Strategy & Planning
An RFP for nonprofits outlines your needs for a specific project for potential vendors. Learn how to write straightforward RFPs and find reputable vendors.
Article

Beyond the Gift: What Your Donors Need to Keep Giving
Nonprofits, Loyalty & Incentives
In the nonprofit-donor relationship, it’s easy to focus on the nonprofit’s needs. After all, we’re building the case for support, and asking for help meeting important needs. But what about your donors? How can you build a relationship with them?