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    Article

    How to Improve Donor Retention

    Nonprofits, Digital Marketing, Direct Mail, Loyalty & Incentives, Strategy & Planning
    How to make donor retention part of your overall fundraising plan.
    Article
    writing fundraising letters

    How To Write An Effective Fundraising Letter or Email

    Nonprofits, Digital Marketing, Direct Mail, UX & Visual Design
    Are you charged with writing the fundraising appeals for your nonprofit? If so, you’ll want to read our tips for better fundraising writing.
    Article

    Why Sitefinity 14 and Docker Desktop Are a Good Combination 

    Nonprofits, Professional Associations, Website Development, Docker Desktop, Microsoft .NET, Sitefinity
    In this post we explore developing the new Sitefinity 14 DX solution based on .NET 6 using Docker Desktop
    Article

    Plan Now for Successful Calendar Year End Fundraising

    Nonprofits, Direct Mail
    For fundraisers everywhere, it’s important to start planning now to capture our nation’s significant CYE giving. learn how to create a successful fundraising CYE campaign.
    Article

    Why Right Now is the Best Time for a Fundraising Audit

    Nonprofits, Analytics & Insights, Digital Marketing, Strategy & Planning
    Performing a fundraising audit early in the new fiscal year will ensure that you have all the most recent data from the fiscal year that just ended, yet still have time to make program adjustments that will have a positive impact on the new fiscal year that’s ahead of you.
    Article

    Key nonprofit marketing channels: Guidance for 2022 and beyond

    Nonprofits, Digital Marketing, Direct Mail, Strategy & Planning
    Developing a nonprofit marketing strategy for 2022 and beyond starts with understanding key channels and trends. Learn more here.
    Article
    image representing loyalty

    Donor Loyalty Best Practices

    Loyalty & Incentives, Strategy & Planning, Loyalty & Incentives Program
    Article

    Apple Privacy Changes Will Cloud Email Open Rates

    Nonprofits, Professional Associations, Digital Marketing
    Apple recently announced that its upcoming release of iOS 15 will include a number of privacy-related changes designed to give users greater control over their personal information that is shared with third parties.
    Article
    man drawing email automation series on a board

    6 Email Automations That Drive Revenue

    Nonprofits, Professional Associations, Digital Marketing
    Good marketing is having the right message, for the right people at the right time. Email automation does just that by sending emails based on user behavior.
    Article

    Microsoft Ad Grant: It’s Time to Celebrate

    Nonprofits, Digital Marketing, Strategy & Planning
    Microsoft Ads (formerly Bing Ads) is rolling out a paid search ad grant program for qualifying nonprofits by offering a 50% discount to the first 100 eligible applicants.
    Article
    Cookies and coffee

    What Advertisers Need to Know about Google’s Third-Party Cookies

    Digital Marketing
    On June 24th, Google announced that it would delay its de-escalation of third-party cookie support to mid-2023.
    Article
    Google homepage

    Google Page Experience Update: Is Your Site Ready?

    Digital Marketing, Website Development
    Starting in mid-June 2021, Google will begin the gradual rollout of a new page experience update that could impact how your website is ranked in Google’s search algorithm.