Article
Allegiance Group and The Pursuant Group Merger
Nonprofits, Analytics & Insights
The merger of two industry-leading companies aims to provide unparalleled service, efficiency, and value to better serve the needs of nonprofit organizations and their missions.
Article
Buckle Up: How Acquisition and Retention Drive Every Aspect of Fundraising
Nonprofits, Strategy & Planning
By understanding what motivates donors to give and creating a personalized retention strategy, you can turn one-time contributors into lifelong advocates for your cause.
Webinar
How Workplace Giving Can Benefit Your Organization
Nonprofits, Strategy & Planning, Allyra, Double the Donation
Workplace giving programs help charitable organizations drive more revenue, reach more supporters, and garner corporate support. Join Double the Donation and Allegiance for this webinar as we outline workplace giving opportunities and cover how to earn more from these programs.
Article
Get Ready for Google Analytics 4
Nonprofits, Professional Associations, Analytics & Insights, BigQuery, Google Analytics
Don't lose your data. Our experts can help migrate and configure your GA4 analytics to work with tools like BigQuery to retain and track the data you need.
Article
Donor Communications and Return on Investment
Nonprofits, Digital Marketing, Direct Mail, Strategy & Planning
Fundraising copywriting expert Tom Ahern shares some insight into how you can double the ROI of your communication strategy.
Article
Direct Mail Donor Acquisition Strategies
Nonprofits, Analytics & Insights, Direct Mail, Strategy & Planning
Direct mail donor acquisition strategies to offset donor attrition and provide a new pipeline for future major donors.
Webinar
Key Performance Metrics for Public Media FY22
Public Media, Analytics & Insights, Strategy & Planning
Discover how your station is performing compared to others, then build a plan for next year that maximizes your fundraising program’s strengths and overcomes weaknesses.
Article
6 Tips for Taking Your Acquisition Testing to the Next Level
Nonprofits, Analytics & Insights, Digital Marketing, Direct Mail, Strategy & Planning
Deciding which elements of your acquisition campaign to test, such as different messaging, tactics, or audience segments.
Article
Five Key Factors to Consider Before You Go Full Throttle on Donor Acquisition
Nonprofits, Analytics & Insights, Strategy & Planning
Understanding your donors and what motivates them is key to growing and cultivating donor relationships through acquisition.
Article
Re-Engage With Lapsed Donors
Nonprofits, Digital Marketing, Direct Mail, Strategy & Planning
Donor re-engagement after a lapse takes effort. Use these ideas to help strengthen your lapsed donor reactivation initiatives.
Article
Managing the Tension: How To Achieve Nonprofit Goals With a Both/And Mindset
Nonprofits, Strategy & Planning
Tim Arnold shares how nonprofit leaders can make more effective decisions by moving away from Either/Or problem-solving and toward managing tension.
Article
How Boosting Your Acquisition & Retention Efforts Now Will Prepare Your Organization for Uncertain Economic Times
Nonprofits, Analytics & Insights, Strategy & Planning, GivingDNA
Retention and acquisition can keep your organization poised for growth, even when times get tough.