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Allegiance Group Resources

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    Article

    How to Bring in Corporate Sponsors

    Public Media, Strategy & Planning, Traffic & Corporate Support
    Article

    Budget-friendly fundraising ideas for your nonprofit station

    Analytics & Insights, Digital Marketing, Strategy & Planning
    Article
    loyalty programs

    Five of the Best Loyalty Programs and Why They are a Success

    Loyalty & Incentives
    Webinar

    How to Use Data to Drive Your Content Strategy & SEO

    Analytics & Insights, Strategy & Planning, Website Development
    Learn how you can use different types of data to organize and produce audience- and SEO-pleasing content.
    Article

    How to Forecast Fundraising Revenue during the COVID-19 Recession

    Analytics & Insights, Digital Marketing
    Article

    7 Key Database Metrics
    Webinar

    Digital Advertising During a Global Crisis

    Digital Marketing, Facebook Ads, Google Ads
    Best practices, tips and new opportunities that will keep your ad campaigns on strategy and potentially, push you in a new direction.
    Article

    Digital Lead Generation — What It Is; Why You Need It

    Digital Marketing
    Article

    Allegiance Group Expands Integration with 360MatchPro by Double the Donation

    Public Media CRM
    Article

    Your Ultimate Guide to the Perfect Loyalty Program

    Loyalty & Incentives
    Article

    The State of SEO: 2020
    Webinar

    The State of SEO: 2020

    Analytics & Insights, Digital Marketing, Strategy & Planning
    SEO has changed! Learn the latest about modern SEO and the tactics and tips that will help you drive qualified traffic to your website.