Article
Successful Nonprofit Digital Advertising Trends in 2024
Nonprofits, Strategy & Planning
As we wrap up another calendar year-end (CYE), one key takeaway has emerged: digital advertising continues to be a powerhouse in driving nonprofit growth. Despite challenges in traditional fundraising channels, digital ads have proven to be instrumental in acquiring new donors, generating revenue, and amplifying the effectiveness of integrated campaigns.
Article
Mapping Our Way to an Inclusive Donor (and Team) Experience
Hospitals & Healthcare, Nonprofits, Strategy & Planning
Recently, Intermountain Health undertook a two-day Donor Journey Mapping Exercise to create a strategy to engage new donors with the capacity to become mid-level donors. Their goals were to identify and refine more strategic new donor journeys to drive stronger retention, earlier upgrades, and increase the number of donors giving $1k+ annually.
Podcast
Matching Gifts, Maximized: Uncovering Year-Round Potential to Drive Donations
Nonprofits, Strategy & Planning, Double the Donation
We talk with Amelia Baumann from Double the Donation about the benefits of promoting matching gifts throughout the year. The potential is massive: 84% of donors are more likely to give if they know a match is offered, and 70% more donors respond to fundraising appeals that mention matching.
Article
Double (or Triple) Your Donations with Corporate Matching Gifts
Nonprofits, Strategy & Planning, Double the Donation
Matching gift opportunities can double or even triple the donations you receive at the end of the year. We often see these during Giving Tuesday or year-end campaigns, but have you considered how matching gifts can accelerate your campaigns year-round?
Article
2025 Predictions for Nonprofits
Nonprofits, Analytics & Insights, Strategy & Planning, GivingDNA
On the heels of a record-breaking Giving Tuesday, nonprofits appear to be on track to see increases in year-end and overall giving. Could these gains be teeing up more growth in 2025?
Guide
Which CMS is Right for Your Nonprofit? A Comparison Chart
Nonprofits, Website Development, Drupal, Sitefinity, WordPress
Choosing the right Content Management System (CMS) is a critical decision for nonprofits and associations. Download our free CMS Comparison Chart to explore how Drupal, WordPress, and Sitefinity stack up.
Podcast
How to Choose the Best Content Management System for Your Nonprofit Website
Nonprofits, Analytics & Insights, Website Development
Depending on the size of your organization, your site could have anywhere from hundreds to thousands of pages — that’s a significant amount of content to manage. On this episode we talk about how a CMS can make your website more efficient and effective.
Article
AGP Clients Boast Record-Breaking Giving Tuesday Results!
Nonprofits, Analytics & Insights, Digital Marketing, Strategy & Planning
Discover the winning strategies behind AGP clients’ record-breaking Giving Tuesday 2024 results, from omni-channel excellence to early campaign planning and data-driven decision-making.
Article
How to Choose the Right CMS for Your Nonprofit
Nonprofits, Professional Associations, Analytics & Insights, Strategy & Planning, Technology Evaluations, Website Development, Drupal, Sitefinity, WordPress
Your website is a critical piece of your brand and its identity online. Choosing the right CMS is essential to achieving a high-quality website that ensures your supporters can find you and gives your organization credibility. Rather than being a comprehensive vault of everything your organization does, your site can fulfill a specific action in the user journey.
Article
How Updating Content Can Boost Your SEO Strategy
Nonprofits, Strategy & Planning
The internet is overrun with content. Even with 8.5 billion searches a day, it can still be difficult for your content to stand out. Producing more blog posts and web pages isn’t the answer. Today’s algorithms — and audiences — favor quality over quantity.
Podcast
Maximizing SEO for Nonprofits: Why Less Content, Done Right, Drives Bigger Results
Nonprofits, Strategy & Planning
In this episode, we discuss what makes content effective. We also explain why updating your existing content is a better SEO strategy. You’ll build on established traction and set yourself apart as a subject matter expert who keeps up with the latest trends and research.
Webinar
How Nonprofits Can Tell Powerful Stories Using Data Visualization
Nonprofits, UX & Visual Design
Learn how to transform your nonprofit's data into compelling visual stories that inspire action and drive impact, featuring insights from industry experts.