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    Article

    Buckle Up: How Acquisition and Retention Drive Every Aspect of Fundraising

    Nonprofits, Strategy & Planning
    By understanding what motivates donors to give and creating a personalized retention strategy, you can turn one-time contributors into lifelong advocates for your cause.
    Webinar

    How Workplace Giving Can Benefit Your Organization

    Nonprofits, Strategy & Planning, Allyra, Double the Donation
    Workplace giving programs help charitable organizations drive more revenue, reach more supporters, and garner corporate support. Join Double the Donation and Allegiance for this webinar as we outline workplace giving opportunities and cover how to earn more from these programs.
    Article

    Get Ready for Google Analytics 4

    Nonprofits, Professional Associations, Analytics & Insights, BigQuery, Google Analytics
    Don't lose your data. Our experts can help migrate and configure your GA4 analytics to work with tools like BigQuery to retain and track the data you need.
    Article
    Donor Communications and Return on Investment

    Donor Communications and Return on Investment

    Nonprofits, Digital Marketing, Direct Mail, Strategy & Planning
    Fundraising copywriting expert Tom Ahern shares some insight into how you can double the ROI of your communication strategy.
    Article

    Direct Mail Donor Acquisition Strategies

    Nonprofits, Analytics & Insights, Direct Mail, Strategy & Planning
    Direct mail donor acquisition strategies to offset donor attrition and provide a new pipeline for future major donors.
    Webinar

    Key Performance Metrics for Public Media FY22

    Public Media, Analytics & Insights, Strategy & Planning
    Discover how your station is performing compared to others, then build a plan for next year that maximizes your fundraising program’s strengths and overcomes weaknesses.
    Article

    6 Tips for Taking Your Acquisition Testing to the Next Level

    Nonprofits, Analytics & Insights, Digital Marketing, Direct Mail, Strategy & Planning
    Deciding which elements of your acquisition campaign to test, such as different messaging, tactics, or audience segments.
    Article
    Five Key Factors to Consider Before You Go Full Throttle on Donor Acquisition

    Five Key Factors to Consider Before You Go Full Throttle on Donor Acquisition

    Nonprofits, Analytics & Insights, Strategy & Planning
    Understanding your donors and what motivates them is key to growing and cultivating donor relationships through acquisition.
    Article

    Re-Engage With Lapsed Donors

    Nonprofits, Digital Marketing, Direct Mail, Strategy & Planning
    Donor re-engagement after a lapse takes effort. Use these ideas to help strengthen your lapsed donor reactivation initiatives.
    Article

    Managing the Tension: How To Achieve Nonprofit Goals With a Both/And Mindset

    Nonprofits, Strategy & Planning
    Tim Arnold shares how nonprofit leaders can make more effective decisions by moving away from Either/Or problem-solving and toward managing tension.
    Article

    How Boosting Your Acquisition & Retention Efforts Now Will Prepare Your Organization for Uncertain Economic Times

    Nonprofits, Analytics & Insights, Strategy & Planning, GivingDNA
    Retention and acquisition can keep your organization poised for growth, even when times get tough.
    Article

    How to Engage Donors Effectively with Matching Gifts

    Nonprofits, Digital Marketing, Double the Donation
    Donor engagement is a vital priority for fundraising organizations. Determine how to effectively engage donors with matching gift opportunities in this guide.