Google Analytics 4: What You Need to Know
Analytics & Insights, Digital Marketing
As if these last few months haven’t given us more than our fair share of things to worry about, Google Analytics has recently launched the latest version of its platform, called Google Analytics 4 (GA 4).
5 Quick and Easy Ways to Make Your Website More Accessible
UX & Visual Design
When a website is truly accessible, it will be user-friendly, even for people living with auditory, cognitive, neurological, physical, speech, or visual disabilities.
How to Fix Bot Traffic Using Google Tag Manager
Analytics & Insights, Digital Marketing, Strategy & Planning, Website Development
Has your website been hit by a bot attack? If you are using Google Tag Manager (GTM), read on to learn how you can prevent these bot attacks in the future.
Google Questions Hub & Passage Indexing: A Perfect Pair
This post will help you understand how search engines have been changing over the years and how you can use this knowledge to create the best content for your audience.
Drupal 8 Views Hooks: One View with Three Needed Outcomes
How to use Drupal views to create the best user journey for your website.
7 Key Database Metrics
Analytics & Insights, Strategy & Planning
Become familiar with the 7 Key Database Metrics. How to calculate them. Why you should pay attention to them. And how you can use them to make smart decisions as you plan future campaigns.
Data-Driven Content: How to Use Data to Write Effective Website Content
Digital Marketing, UX & Visual Design
Effective content is content that helps your audience accomplish their goals and helps your business accomplish its business goals.
From Grunt to Webpack
Is Buying a Nonprofit Email List Smart?
31 Irresistible Questions To Get Your Major Gift Donor Talking
Nonprofits, Strategy & Planning
5 Major Mistakes You’re Making in Your Monthly Giving Program