Breaking the Mold on Donor Acquisition: Data-Driven Innovation
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Webinar has taken place and the recording will be posted soon. Check back soon to watch the recording.
In today’s complex and fast-changing fundraising landscape, reaching new donors is harder than ever. As traditional strategies fall short, nonprofit leaders need fresh, focused approaches to build lasting supporter audiences.
Join us for an insightful virtual conversation where seasoned experts will unpack how to drive real results in a noisy landscape. Learn what’s working now to cut through the clutter, convert interest into action, and grow your donor base with intention.
You’ll walk away with:
Real-world insights from successful nonprofit campaigns
Innovative omnichannel strategies for smarter acquisition
Tactics tailored to today’s fragmented fundraising environment
Insight to help you make the case for support within your organization
Advertising & Media
Analytics & Performance Measurement
Audience Experience & Research
Brand & Creative
Email & Automation
Acquisition & Reactivation
Audience Insights & Market Research
Brand Building & Lead Generation
Conversion & Retention
Donor Prioritization & Upgrade
Arts & Culture
Environment & Animal Welfare
Faith-Based
Food Bank
Health & Human Services
Hospital
Professional Associations
Public Media
Societal Benefit
Hosted By
Kristine Mazzullo
Director of Donor Engagement, Water For People
Laura Hinrichsen
SVP, Integrated Media Solutions
Laura Hinrichsen serves as Senior Vice President of Integrated Media Solutions at AGP, where she leads paid media strategy and cross‑channel activation for nonprofit clients. With 25 years of agency experience, Laura has guided integrated, strategic campaigns across categories both within and beyond the nonprofit sector. She is known for pairing rigorous media strategy with practical execution to drive measurable results. Outside of work, Laura is a dedicated animal lover and serves multiple nonprofit organizations as a board member and volunteer—an extension of her deep care for the missions she supports.
Matthew Mielcarek
SVP, Strategic Intelligence
Matthew Mielcarek is the SVP, Strategic Intelligence at AGP, where his team pairs the speed of AI with human judgment to bring foresight to strategy and creative development. More than 100 nonprofit organizations across 15 verticals have partnered with Strategic Intelligence to capture value from data and bring a full picture to organizational decision making. With nearly 30 years of agency experience, Matthew helps leaders move from insight to activation, turning evidence into decisions that drive sustainable, mission-aligned growth.
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