Podcast
Fundraising During an Election Year: What Nonprofits Need to Know in 2024
Nonprofits, Strategy & Planning
The presidential race is dominating news cycles and social media, but what does it mean for your fundraising efforts? In this episode, Allegiance Group + Pursuant Chief Strategy Officer Trent Ricker explains why nonprofits should avoid the hype and instead get back to the basics.
Article
An Inside Look at Crafting a Strong Nonprofit Marketing Plan
Nonprofits, Strategy & Planning
A nonprofit marketing plan outlines the elements of your campaigns to keep you on track. Explore this guide to uncover how to create your own marketing plan.
Podcast
7 Database KPIs to Understand Donor Loyalty
Nonprofits, Strategy & Planning
Data can be overwhelming. There's so much to track, and it can be hard to tell what's meaningful vs what's just interesting. We're here to make it easier — these are the 7 key metrics that will give you a clear picture of your organization's health.
Article
Digging Into Data: 7 Key Metrics to Track + Common Data Questions
Nonprofits, Analytics & Insights
Data can be overwhelming. There’s so much to track, and it can be hard to tell what’s meaningful vs what’s just interesting. We’re here to make it easier — these are the 7 key metrics that will give you a clear picture of your organization’s health
Guide
How Relationship Fundraising Works: The Keys to Enhancing the Donor Journey to Maximize Your Impact
Nonprofits, Strategy & Planning
Unlock the potential of donor-centric fundraising with our comprehensive guide, "How Relationship Fundraising Works: The Keys to Enhancing the Donor Journey to Maximize Your Impact." If you're looking to build stronger donor relationships and raise more money for your mission, this is the resource for you.
Webinar
2023-2024 Giving Outlook
Nonprofits, Analytics & Insights, Strategy & Planning
Proven solutions to ensure your nonprofit organization remains the preferred choice for donors while staying true to your mission.
Webinar
Uncovering Ways to Improve Accessibility in Digital Communications
Nonprofits, Digital Marketing, UX & Visual Design, Website Development
The importance of digital accessibility and how to ensure your online content reaches all audiences, creating a more equitable and inclusive digital footprint for your nonprofit.
Webinar
Don’t Let Gen Z “Scare” You
Nonprofits, Strategy & Planning
Explore the importance of understanding the giving habits of donors across generations — especially Gen Z. You’ll discover practical strategies and tools to ensure your organization can successfully engage with donors of any age.
Article
6 Donor Behavior Trends to Guide Your 2024 Fundraising
Nonprofits, Strategy & Planning
We’re almost halfway through 2024, so let’s take a quick pulse check: how are your donors acting? Are you being ghosted, or is your engagement still good? What about giving — are your supporters wavering in their commitment?
Podcast
How Digital Archiving Can Fuel Your Fundraising with HistoryIT’s Kristen Gwinn-Becker
Nonprofits, Strategy & Planning
We talk with Dr. Kristen Gwinn-Becker, founder and CEO of HistoryIT, about her work to help nonprofits record their rich histories in digital archives. This is more than scanning photos and documents — this is a searchable, easy-to-use collection of the moments that have made your organization what it is today.
Webinar
Connecting with Faces from the Past: Leveraging Digital Archives for Non-Profit Storytelling and Engagement
Nonprofits, Strategy & Planning
Hosted by industry trailblazers Alicia Lifrak, Kristen Gwinn-Becker, and Beth Burkes, this session is a must-watch for nonprofit professionals eager to leverage digital archives for nonprofit storytelling and engagement.
Podcast
Is 2024 a “Make or Break” Year for Nonprofits?
Nonprofits, Strategy & Planning
The Fundraising Effectiveness Project's latest Quarterly Fundraising Report™ is out, and we're digging in! On our new episode of the Go Beyond Fundraising podcast, VP of Client Strategy Kristin Priest breaks down the key findings from the 2022 vs. 2023 giving trends.